Understanding the Setup: (WDFC) and Scalable Risk
This article analyzes Wd-40 Company (NASDAQ: WDFC), indicating strong sentiment and an overweight bias based on AI models. It highlights a significant 41.3:1 risk-reward setup, targeting an 11.8% gain versus a 0.3% risk. The analysis provides distinct trading strategies—Position Trading, Momentum Breakout, and Risk Hedging—tailored for various risk profiles and holding periods, supported by multi-timeframe signal analysis.
WD-40 Company (NASDAQ:WDFC) Stock Has Consensus Price Target of $305.00
WD-40 Company (NASDAQ:WDFC) has a "Moderate Buy" consensus rating from analysts, with an average 12-month price target of $305.00. The company reported strong Q2 earnings with an EPS of $2.33, exceeding estimates, and revenue up 24.3% year over year. Institutional investors hold a significant portion of the stock, while an insider recently sold shares.
WD-40 Company unveils new water-based formula
WD-40 Company has launched its first water-based product, the WD-40 Specialist Professional Degreaser, following 98% customer approval during testing. This new degreaser is designed for a wide range of cleaning tasks in various professional settings, including workshops and bodyshops, and is available in both a trigger spray bottle and a refill container. The company sees this launch as a significant expansion into a new category of maintenance solutions, emphasizing performance, efficiency, and sustainability.
WD-40 (WDFC), What Is Drawing Fresh Attention Now?
WD-40 (WDFC) has seen its stock drop about 19% in the last three months, despite positive one-year returns, leading to mixed sentiment. The company is considered undervalued by many investors, with a fair value estimated around $271.67, driven by a strategy to premiumize products and divest less profitable brands. However, its current P/E ratio of 30x suggests it might be expensive compared to industry peers, indicating a split in investor sentiment regarding its valuation.
Bank of America Corp DE Makes New Investment in WD-40 Company $WDFC
Bank of America Corp DE has acquired a new stake in WD-40 Company, purchasing 35,182 shares valued at approximately $8.6 million during the second quarter. This investment makes Bank of America Corp DE the owner of about 0.26% of the specialty chemicals company. Other institutional investors have also adjusted their holdings in WD-40, with collective institutional ownership reaching 91.52%.
Wd-40 Company (WD1) Q1 2023 Earnings Report - Results, Call & Slides
WD-40 Company (WD1) reported its Q1 2023 earnings, missing both EPS and revenue expectations. The actual EPS was €0.90 against a consensus of €0.96, and actual revenue was €109.87M compared to an expected €123.78M, representing a 7.31% year-over-year revenue decline. The company's next earnings report is estimated for October 15, 2026.
WD-40 Company (WDFC) stock price, news, quote and history
This article provides an overview of WD-40 Company (WDFC), including its current stock price, recent performance data, and key financial metrics. It details the company's product lines in maintenance, homecare, and cleaning, and lists analyst insights and performance comparisons against the S&P 500.
WD-40 Company (WDFC) Stock Price, News, Quote & History - Yahoo Finance
This Yahoo Finance article provides a detailed overview of WD-40 Company (WDFC) stock, including its current price, historical performance, key financial metrics, and analyst insights. It covers the company's product offerings, market cap, earnings trends, and recent news, presenting a comprehensive snapshot for potential investors.
WD-40 (NASDAQ:WDFC) Stock Price Up 3.5% - Here's What Happened
WD-40 Company (NASDAQ:WDFC) saw its stock price rise 3.5% to $201, despite a 36% lower trading volume compared to its daily average. The company reported strong Q2 results, beating EPS estimates by $0.75 and achieving 24.3% year-over-year revenue growth. Analyst sentiment remains largely positive with a "Moderate Buy" consensus, though some recent downgrades occurred, and institutional investors hold a significant 91.52% stake.
9 Brands Owned By WD-40
WD-40, widely known for its iconic blue-and-yellow can, is actually part of a larger company that owns a diverse portfolio of household brands. Many of these brands were acquired and brought under the WD-40 Company's umbrella, expanding its reach beyond lubricants and rust prevention into areas like cleaning products and hand soaps. The article details nine such brands, highlighting their histories and how they fit into WD-40's strategic growth.
WD-40: I Reiterate My Sell; Shares Remain Overvalued (NASDAQ:WDFC)
The author reiterates a Sell rating on WD-40 Company (WDFC), stating that the shares remain overvalued despite a recent price correction. Although Q3 earnings were strong, they are seen as only offsetting prior weaknesses without significantly improving the forward outlook. The rating is based on modest growth, a rich valuation, and more attractive alternatives in the consumer defensive sector.
WD-40, Throtl Partner on Twin-Turbo Lamborghini Murcielago Build | THE SHOP
WD-40 Brand and Throtl are collaborating on their most ambitious build yet: a twin-turbocharged, manual-swapped 2006 Lamborghini Murcielago, which will debut at the 2026 SEMA Show. This project transforms a wrecked Murcielago into a unique V-12 supercar, building on their previous work with a 2005 Ford GT. The build aims to elevate the Murcielago's legacy as the "last true Lamborghini" with custom features like a Liberty Walk widebody and a custom Garrett twin-turbocharger system.
WD-40 Company $WDFC Shares Sold by Squarepoint Ops LLC
Squarepoint Ops LLC significantly reduced its stake in WD-40 Company by 54.6% in the second quarter, selling 19,527 shares and retaining 16,206 shares valued at $3.95 million. Despite this, institutional investors and hedge funds still collectively own 91.52% of the company. WD-40 reported strong Q2 earnings, beating EPS and revenue estimates, and analysts maintain a consensus "Buy" rating with an average price target of $305.
VIRGINIA RETIREMENT SYSTEMS ET Al Makes New Investment in WD-40 Company $WDFC
Virginia Retirement Systems has acquired a new stake in WD-40 Company, purchasing 7,445 shares valued at approximately $1.81 million, contributing to institutional investors owning 91.52% of the company. Analysts maintain a "Buy" rating for WD-40 with an average price target of $305, following strong Q2 earnings that surpassed estimates and a 24.3% year-over-year revenue increase. Despite a recent stock dip, the company continues to offer a quarterly dividend of $1.02 per share, yielding 2.1%.
WD-40 Company Names Keith Stauffer As Chief Financial Officer
WD-40 Company has appointed Keith Stauffer as Vice President, Global Finance, with plans for him to transition into the Chief Financial Officer role on November 2, 2026. He will succeed current CFO Sara Hyzer, who will become Division President, Americas. Stauffer brings extensive financial leadership experience from companies like Galderma, TerrAscend, Coty, Hershey, Dell, and Procter & Gamble.
Jupiter Topco LLC Purchases New Stake in WD-40 Company $WDFC
Jupiter Topco LLC has acquired a new stake in WD-40 Company, purchasing 6,164 shares valued at approximately $1.5 million during the second quarter. This move comes as WD-40 reported strong quarterly earnings, exceeding analyst expectations with EPS of $2.33 and a 24.3% year-over-year revenue increase. The company maintains a "Buy" consensus rating from analysts with an average price target of $305, and also offers a quarterly dividend of $1.02 per share.
WD-40 Company (NASDAQ:WDFC) Given Consensus Recommendation of "Buy" by Brokerages
WD-40 Company (NASDAQ:WDFC) has received a consensus "Buy" recommendation from six brokerages, with an average 12-month price target of $305. The company recently reported strong quarterly earnings of $2.33 per share, significantly beating estimates, and revenue growth of 24.3%. WD-40 also offers a quarterly dividend of $1.02, translating to a 1.9% annual yield.
WD-40 names Keith Stauffer as incoming CFO
WD-40 Company has announced the appointment of Keith Stauffer as Vice President, Global Finance, effective September 7, 2026, and Chief Financial Officer, effective November 2, 2026. Current CFO Sara K. Hyzer will transition to Division President, Americas, after Stauffer assumes the CFO role.
WD-40 Company Hires Keith Stauffer to Assume Role of Chief Financial Officer Following a Transition Period
WD-40 Company has announced the hiring of Keith Stauffer as its new Chief Financial Officer. He will join as vice president, global finance, on September 7, 2026, and officially assume the CFO role on November 2, 2026, following a transition period with current CFO Sara Hyzer. Stauffer brings extensive financial leadership and consumer products experience from previous roles at Galderma S.A., TerrAscend Corp., Coty Inc., The Hershey Company, Dell Technologies, and Procter & Gamble.
Legal & General Group Plc Purchases New Position in WD-40 Company $WDFC
Legal & General Group Plc has acquired a new stake in WD-40 Company, purchasing 30,372 shares valued at approximately $7.4 million, representing about 0.23% of the company. This comes as WD-40 reported strong quarterly results, beating EPS and revenue estimates, and maintaining its fiscal 2026 EPS guidance. The company, which is 91.52% owned by institutional investors, also pays a quarterly dividend and holds a "Buy" consensus rating from analysts with a $305 price target.
WD-40 Company Hires Keith Stauffer to Assume Role of Chief Financial Officer Following a Transition Period
WD-40 Company announced that Keith Stauffer will join as vice president, global finance, effective September 7, 2026, and will become Chief Financial Officer on November 2, 2026. He will succeed Sara Hyzer, who transitions to division president, Americas. Stauffer brings extensive financial leadership experience from companies like Galderma S.A., TerrAscend Corp., and Coty Inc., strengthening WD-40's executive team.
Man Group plc Takes Position in WD-40 Company $WDFC
Man Group plc recently acquired 11,456 shares of WD-40 Company (NASDAQ:WDFC), valued at approximately $2.8 million, establishing a 0.09% stake. This comes as WD-40 reported strong second-quarter results, with EPS of $2.33 and revenue of $195.12 million, surpassing analyst expectations. The company also issued positive fiscal 2026 EPS guidance and maintains a consensus "Buy" rating with an average target price of $305.00 from analysts.
Not WD-40 Or Goo Gone: The Simpler DIY Solution To Remove Sticker Residue
White vinegar is presented as a simple, effective, and inexpensive DIY solution for removing sticker residue from various surfaces, including glass, ceramic, metal, plastic, and fabric. The acetic acid in white vinegar helps break down adhesive without causing damage. The method involves wetting a rag with vinegar, placing it over the sticker for 5-15 minutes, and then wiping the residue away.
Canada Pension Plan Investment Board Invests $2 Million in WD-40 Company $WDFC
The Canada Pension Plan Investment Board (CPPIB) acquired 8,200 shares of WD-40 Company (NASDAQ:WDFC) in the second quarter, valued at approximately $2 million, representing 0.06% of the company. This investment comes as WD-40 reported strong quarterly earnings, beating analyst estimates for both EPS and revenue, with a positive outlook for fiscal year 2026. The company also declared a quarterly dividend of $1.02, contributing to a broadly positive sentiment among analysts, who maintain a "Buy" rating with a $305 price target.
119,691 Shares in WD-40 Company $WDFC Acquired by Bank of New York Mellon Corp
Bank of New York Mellon Corp acquired 119,691 shares of WD-40 Company (NASDAQ:WDFC) valued at approximately $29.2 million in the second quarter, representing 0.89% of the company. Institutional investors collectively own 91.52% of WD-40, with several other hedge funds also increasing their positions. The company recently reported strong quarterly earnings, beating estimates, and maintains a quarterly dividend, while analysts rate the stock as a "Buy" with a consensus target price of $305.
The Story Behind Rain-X's Name Is Weirder Than You Think
Rain-X, a popular automotive product, got its name despite advertising agencies advising against it. The inventor, Howard Ohlhausen, chose "Rain-X" over other suggestions, and the product's distinctive yellow packaging was also a decision made against initial marketing advice. The "X" in Rain-X doesn't have an official meaning, but the product's origin is rooted in Ohlhausen's experience with aircraft visibility problems.
WD-40 (WDFC): Buy, Sell, or Hold Post Q2 Earnings?
This article analyzes WD-40 (WDFC) post-Q2 earnings, noting a recent stock price decline despite strong S&P 500 performance. It highlights the company's elite gross margin and stellar return on invested capital as key strengths, while identifying limited distribution channels as a potential ceiling. The author concludes that WD-40's merits outweigh its flaws, suggesting the stock might be an opportune buy after its recent drawdown.
Local Event: Leadership from the Inside Out: Creating Difference-Making Cultures
National University President Dr. Mark Milliron will host a special conversation with Garry Ridge, Chairman Emeritus of WD-40 Company, on August 25, 2026, at 5:00 PM PDT via Zoom. Ridge, known as "The Culture Coach," will share strategies for building trust, strengthening employee engagement, and developing positive workplace cultures, drawing on his 35 years of global business experience. This event is geared towards leaders, managers, entrepreneurs, and educators looking for actionable insights to foster thriving organizational environments.
Deutsche Bank AG Purchases Shares of 22,346 WD-40 Company $WDFC
Deutsche Bank AG has acquired a new position in WD-40 Company, purchasing 22,346 shares valued at approximately $5.44 million. This acquisition makes Deutsche Bank AG an approximate 0.17% owner of WD-40. Other institutional investors have also increased their holdings in WD-40, and the company recently reported strong quarterly earnings and declared a quarterly dividend.
BlackRock Inc. Acquires Shares of 2,075,743 WD-40 Company $WDFC
BlackRock Inc. has acquired a significant stake in WD-40 Company, purchasing over 2 million shares valued at approximately $505.7 million, bringing its total ownership to 15.47%. This comes as WD-40 reported strong quarterly results, exceeding EPS and revenue expectations, and declared a quarterly dividend. Analyst sentiment is largely positive, with several firms raising price targets and ratings for the specialty chemicals company.
Is WD-40 (WDFC) Using Thailand Expansion And Buybacks To Reinforce Or Stretch Its Premium Story?
WD-40 (WDFC) recently outlined a long-term plan focusing on international expansion, including new manufacturing in Thailand, and share repurchases of up to US$100 million. This strategy aims to support the company's premium valuation by targeting 7.0% annual revenue growth and maintaining gross margins above 55%. However, analysts hold varying outlooks, with some more pessimistic regarding regional risks and margin pressures, highlighting the importance of evaluating WD-40's ability to meet its ambitious forecasts.
Is WD-40 (WDFC) Using Thailand Expansion And Buybacks To Reinforce Or Stretch Its Premium Story?
WD-40 Company outlined its long-term strategy, focusing on international expansion, new manufacturing in Thailand, and share repurchases, to support its premium valuation. This plan aims for gross margins above 55% and revenue growth, despite existing pressures on sales and margins. Investors are evaluating whether these initiatives can justify the stock's current valuation, particularly given regional risks and cost considerations.
Is WD-40 (WDFC) Using Thailand Expansion And Buybacks To Reinforce Or Stretch Its Premium Story?
WD-40 recently outlined a long-term plan focusing on international expansion, premium products, digital capabilities, new manufacturing in Thailand, and share repurchases up to $100 million. This strategy aims to support its premium valuation amidst potential pressures on sales momentum and margins. The new Thailand facility is crucial for achieving gross margins above 55% and offsetting cost pressures, though it increases exposure to volatile Asian markets.
Is WD-40 (WDFC) Using Thailand Expansion And Buybacks To Reinforce Or Stretch Its Premium Story?
WD-40 (WDFC) recently outlined a long-term plan focusing on international expansion, premium products, digital capabilities, new manufacturing in Thailand, and up to $100 million in share repurchases. This strategy aims to support its premium valuation and address sales momentum and margin pressures. The Thailand manufacturing expansion is crucial for achieving gross margin targets above 55% and managing cost pressures, though it also increases exposure to the Asia Pacific market's volatility.
Ceredex Value Advisors LLC Acquires Shares of 37,575 WD-40 Company $WDFC
Ceredex Value Advisors LLC has acquired 37,575 shares of WD-40 Company (NASDAQ:WDFC) for approximately $9.155 million, representing a 0.28% stake. This move comes as institutional investors collectively hold a significant portion of WD-40, and analysts maintain a positive outlook with an average "Buy" rating and a $305 price target. The company recently reported strong quarterly earnings, beating consensus estimates, and declared a $1.02 quarterly dividend.
Is WD-40 (WDFC) Expensive As Its Special Call Puts Valuation Back In Focus?
WD-40 (WDFC) has scheduled a special call to discuss business performance and growth opportunities, putting the stock in focus. The company's stock, currently at US$223.23, is seen as 18% undervalued by one narrative focusing on premiumization and steady revenue, despite risks like higher input costs. Another view finds it expensive given its P/E ratio of 33.7x, which is nearly double the industry average, suggesting potential valuation risk if growth targets are not met.
WD-40 Company to Participate in Water Tower Research Fireside Chat Series
WD-40 Company (NASDAQ: WDFC) announced that its President and CEO, Steve Brass, and VP of Finance and CFO, Sara Hyzer, will participate in the Water Tower Research Fireside Chat Series on August 19, 2026, at 8:00 a.m. PDT. The discussion will focus on business performance, strategic initiatives, operational execution, and long-term growth opportunities. The event is open to the public, and interested participants can register through Water Tower Research.
One Wealth Advisors LLC Invests $1.71 Million in WD-40 Company $WDFC
One Wealth Advisors LLC recently invested $1.71 million in WD-40 Company, acquiring 6,996 shares during the second quarter. This move is part of broader institutional interest, with 91.52% of WD-40 stock owned by hedge funds and other institutional investors. The investment follows strong financial results for WD-40, which reported Q2 EPS of $2.33, exceeding estimates, and a revenue increase of 24.3% year-over-year.
WD-40 (NASDAQ:WDFC) Insider Sells $46,944.00 in Stock
An insider at WD-40 (NASDAQ:WDFC), Patricia Olsem, sold 200 shares of the company's stock for $46,944 on August 13th, reducing her stake by 4.19%. This sale follows a strong quarterly earnings report where WD-40 exceeded analyst expectations, with revenue up 24.3% year-over-year and reaffirmed fiscal 2026 EPS guidance. The company maintains a "Buy" consensus rating from analysts with a price target of $305.
WD-40 Company (WDFC) Division President sells shares, reports RSUs and trust holdings
Patricia Q. Olsem, Division President, Americas for WD-40 Company (WDFC), sold 200 shares of common stock on August 13, 2026, at $234.72 per share. Following this transaction, she directly holds 4,574 shares, which include unvested RSUs, restricted stock from PSUs, and vested deferred performance units. Additionally, she indirectly holds 2,914 shares through the 2007 Olsem Family Trust.
Unpacking Q2 Earnings: WD-40 (NASDAQ:WDFC) In The Context Of Other Household Products Stocks
This article analyzes the Q2 earnings of WD-40 (NASDAQ:WDFC) and other household products stocks, highlighting their performance, revenue growth, and market reactions. While the sector generally showed stable results, WD-40 exceeded analyst revenue expectations but saw a slight stock dip, while Spectrum Brands (NYSE:SPB) had a strong quarter with its stock trading sideways. Energizer (NYSE:ENR) and Central Garden & Pet (NASDAQ:CENT) experienced slower growth, and Church & Dwight (NYSE:CHD) delivered satisfactory results.
WD-40 Defies AI-Led Market With A 14.5% Post-Earnings Jump
WD-40 Company shares surged by 14.5% after beating second-quarter earnings estimates and raising its full-year outlook. The lubricant maker reported $195.1 million in sales, a 24.3% increase year-over-year, and earnings of $2.24 per share, significantly exceeding analyst expectations. This performance highlights the company's strong demand and effective cost control in a mature consumer business, contrasting with the AI-dominated market.
WD-40 (NASDAQ:WDFC) Insider Patricia Olsem Sells 300 Shares
Patricia Olsem, an insider at WD-40, sold 300 shares of the company's stock for over $70,000, reducing her stake by nearly 6%. This sale follows WD-40's strong quarterly performance, which surpassed analyst expectations for both EPS and revenue, with revenue growing 24.3% year-over-year. The company maintains a "Buy" consensus rating from analysts with a target price of $305.00 and offers a quarterly dividend.
Wd-40 division president sells $70,119 in company stock
Patricia Q. Olsem, Division President, Americas at WD-40 Co. (NASDAQ:WDFC), sold 300 shares of company stock worth $70,119 on August 10, 2026. This transaction leaves Ms. Olsem with 4,774 directly held shares and an additional 2,914 shares held indirectly. The sale comes after WD-40 reported strong fiscal third-quarter results, beating Wall Street forecasts, which led DA Davidson to raise its price target for the stock.
WD 40 CO (WDFC) Division President Olsem sells 300 shares, holds 7,688
Patricia Q. Olsem, Division President, Americas of WD 40 CO (WDFC), reported selling 300 shares of Common Stock on August 10, 2026, at $233.73 per share. Following this transaction, Olsem directly holds 4,774 shares and indirectly holds 2,914 shares through a family trust. The sale was an open market or private transaction, and the filing indicates no Rule 10b5-1 plan was in place.
WD-40 (WDFC) Stock Still Looks Overvalued Despite Strong Earnings Quality
Despite an 18.5% year-to-date gain, WD-40 (WDFC) stock appears overvalued, trading at a P/E ratio of 35.2x, significantly higher than the Household Products industry average of 17.8x and its fair P/E multiple of 14.1x. The company's strong brand and cash generation potential are likely driving investor willingness to pay a premium, but its current valuation suggests investors are paying a sizable premium for its earnings. The long-term justification for this price hinges on WD-40's ability to sustain its earnings power and margin profile.
Unpacking Q2 Earnings: WD-40 (NASDAQ:WDFC) In The Context Of Other Household Products Stocks
The article analyzes the Q2 earnings of WD-40 (NASDAQ:WDFC) and other household products companies. WD-40 exceeded analyst expectations significantly in revenue and EPS, despite a slight stock dip post-earnings. The household products sector as a whole had a satisfactory quarter, with revenues beating consensus estimates.
WD-40 Company (NASDAQ:WDFC) Receives Consensus Rating of "Buy" from Brokerages
WD-40 Company (NASDAQ:WDFC) has received a consensus "Buy" rating from six brokerages, with an average 12-month price target of $305.00. The company recently reported strong quarterly results, exceeding EPS and revenue estimates, and boasts high institutional ownership. WD-40 also pays a quarterly dividend of $1.02 per share.
How WD-40 Used AI Video Amazon Ads To Boost Performance 08/07/2026
WD-40 Company utilized Amazon Ads' generative AI Video Generator to launch its Specialist Professional Degreaser in France, achieving significant success despite a competitive market and no prior sales history. The AI-powered campaign led to a 50% increase in average daily sales, tripled daily unit volume, and an 88% new-to-brand acquisition rate, demonstrating the effectiveness of AI creative in driving product growth. This approach also resulted in a 45% higher click-through rate and nearly 90% video completion rates, proving that AI can quickly and efficiently generate impactful advertising assets.
WD-40 Company $WDFC Stake Decreased by Arrowstreet Capital Limited Partnership
Arrowstreet Capital Limited Partnership significantly reduced its stake in WD-40 Company (WDFC) by 89.9% in the first quarter, selling 39,232 shares and retaining 4,413 shares valued at approximately $900,000. Despite this reduction, institutional investors still collectively own 91.52% of WDFC, and analyst sentiment remains largely positive with a consensus "Buy" rating and a $305 price target. The company recently reported strong quarterly results, with EPS of $2.33 exceeding estimates and revenue up 24.3% year-over-year, alongside maintaining a $1.02 quarterly dividend.