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King Luther Capital Management Corp Buys New Stake in Vail Resorts, Inc. $MTN

https://www.marketbeat.com/instant-alerts/filing-king-luther-capital-management-corp-buys-new-stake-in-vail-resorts-inc-mtn-2026-02-21/
King Luther Capital Management Corp recently acquired a new stake of 29,661 shares in Vail Resorts, Inc. (NYSE:MTN), valued at approximately $4.44 million. This purchase represents about 0.08% of the company. Vail Resorts currently holds an average "Hold" rating from analysts, with a target price of $173.27, and recently paid a quarterly dividend of $2.22, equating to an annualized yield of 6.2%.

Dear Vail, Please Buy Telluride

https://thecatalystnews.com/2026/02/20/dear-vail-please-buy-telluride/
The article argues that Vail Resorts, despite its negative reputation, should acquire Telluride Ski Resort. This suggestion comes in the wake of a recent 13-day ski patrol strike at Telluride, where owner Chuck Horning's refusal to meet union demands caused significant economic hardship for the town. The author contends that while Vail has its own problems, its operational scale might prevent complete mountain closures during labor disputes, offering more stability than Telluride's current ownership.

Dear Vail, Please Buy Telluride

https://thecatalystnews.com/2026/02/20/dear-vail-please-buy-telluride/amp/
The article argues that despite Vail Resorts' negative reputation, its corporate ownership might be a better alternative for Telluride Ski Resort given the current owner's actions. Telluride's owner, Chuck Horning, shut down the mountain for 13 days due to a ski patrol strike, causing significant economic damage to the town. The author suggests that Vail Resorts, while having its own drawbacks, would at least keep the mountain operational and provide better infrastructure, preventing similar catastrophic closures.

Envestnet Asset Management Inc. Has $8.58 Million Stock Holdings in Vail Resorts, Inc. $MTN

https://www.marketbeat.com/instant-alerts/filing-envestnet-asset-management-inc-has-858-million-stock-holdings-in-vail-resorts-inc-mtn-2026-02-20/
Envestnet Asset Management Inc. significantly reduced its stake in Vail Resorts, Inc. by 28.6% in the third quarter, now holding 57,352 shares valued at approximately $8.58 million. Wall Street analysts currently give Vail Resorts a "Hold" rating with an average target price of $173.27, suggesting potential upside from its current trading price near $143. The company also announced a quarterly dividend of $2.22, equating to an annualized yield of 6.2%, but its high payout ratio of 130.21% raises concerns about its sustainability.

October 16th Options Now Available For Vail Resorts (MTN)

https://www.nasdaq.com/articles/october-16th-options-now-available-vail-resorts-mtn
New options contracts for Vail Resorts Inc (MTN) with an October 16th expiration date are now trading. This offers a potential opportunity for options sellers to achieve higher premiums due to the longer time until expiration. BNK Invest's YieldBoost formula highlights specific put and call contracts providing attractive potential returns for investors.
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Levin Capital Strategies L.P. Grows Stock Position in Vail Resorts, Inc. $MTN

https://www.marketbeat.com/instant-alerts/filing-levin-capital-strategies-lp-grows-stock-position-in-vail-resorts-inc-mtn-2026-02-19/
Levin Capital Strategies L.P. significantly increased its stake in Vail Resorts, Inc. (NYSE:MTN) by 520.5% in the third quarter, acquiring an additional 16,296 shares. This move is part of broader institutional investor activity, with several hedge funds either initiating or adjusting their positions in the mountain resort company. Despite a "Hold" consensus rating from analysts, Vail Resorts recently declared a quarterly dividend of $2.22 per share.

Bay Area man dies after skiing collision at Northstar, the second deadly accident in almost a week

https://www.kcra.com/article/northstar-ski-resort-bay-area-man-dies-accident/70397472
A Bay Area man, Stuart McLaughlin, 53, of Hillsborough, died after a skiing collision with another skier at Northstar California Resort. This incident marks the second fatality at the resort in less than a week, following the death of Nicholar Kenworthy, 26, on February 11. Authorities are investigating the collision which occurred on the advanced Polaris trail.

Vail Resorts, Inc. (NYSE:MTN) Given Consensus Recommendation of "Hold" by Brokerages

https://www.marketbeat.com/instant-alerts/vail-resorts-inc-nysemtn-given-consensus-recommendation-of-hold-by-brokerages-2026-02-14/
Vail Resorts, Inc. (NYSE:MTN) has received a consensus "Hold" recommendation from brokerages, with an average 12-month price target of $173.27. The company recently reported quarterly EPS of ($5.20), slightly beating estimates, and announced a quarterly dividend of $2.22, resulting in an annualized yield of 6.6%. The stock's performance shows it trading below its 50-day and 200-day moving averages, with a market capitalization of $4.81 billion.

Vail Resorts Announces Fiscal 2026 Second Quarter Earnings Release Date

https://www.aspendailynews.com/online_features/press_releases/vail-resorts-announces-fiscal-2026-second-quarter-earnings-release-date/article_f3fac81c-bf01-592d-b7f0-eae339e38c1f.amp.html
Vail Resorts, Inc. (NYSE: MTN) announced it will release its fiscal second quarter 2026 financial results on Monday, March 9, 2026, after market close. The company will host a conference call at 5:00 p.m. ET on the same day to review the results, which will also be broadcast on their investor relations website. A replay of the call will be available afterward.

Vail Resorts Announces Fiscal 2026 Second Quarter Earnings Release Date

https://www.aspendailynews.com/online_features/press_releases/vail-resorts-announces-fiscal-2026-second-quarter-earnings-release-date/article_f3fac81c-bf01-592d-b7f0-eae339e38c1f.html
Vail Resorts, Inc. announced its fiscal second quarter 2026 earnings release date as March 9, 2026, after market close. The company will host a conference call on the same day at 5:00 p.m. Eastern Time to discuss financial results, with details provided for participation and replay access. Vail Resorts operates a network of ski resorts globally and aims for a net zero operating footprint by 2030.
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Vail Resorts Signs Amended and Restated Credit Agreement With Bank of America

https://www.tradingview.com/news/tradingview:b207d9920e0c7:0-vail-resorts-signs-amended-and-restated-credit-agreement-with-bank-of-america/
Vail Resorts (MTN) has signed a Tenth Amended and Restated Credit Agreement with Bank of America to refinance its term loan facilities. This agreement introduces a new $1.275 billion senior term loan, extends maturities, and reduces borrowing costs through revised pricing. The deal aims to improve the company's financial flexibility.

Vail Resorts Inc (Vail) has completed its tenth amendment and restatement of its credit agreement, according to a filing submitted to the U.S. Securities and Exchange Commission (SEC).

https://www.bitget.com/news/detail/12560605196955
Vail Resorts Inc (Vail) has completed its tenth amendment and restatement of its credit agreement, as reported in an SEC filing. This amendment involves replacing its original loan arrangement with a new senior term loan facility of up to $1.275 billion. The company aims to optimize its debt structure and gain more flexible funding for future operations and development.

Vail Resorts, Inc. $MTN Stock Position Trimmed by Principal Financial Group Inc.

https://www.marketbeat.com/instant-alerts/filing-vail-resorts-inc-mtn-stock-position-trimmed-by-principal-financial-group-inc-2026-02-11/
Principal Financial Group Inc. significantly reduced its stake in Vail Resorts, Inc. (NYSE:MTN) by 94.9% in the third quarter, selling over 1.5 million shares. Despite this large sale, other institutional investors increased their holdings, and analysts generally maintain a "Hold" rating on the stock with an average price target of $173.27. Vail Resorts reported quarterly earnings that beat estimates, though its high dividend payout ratio of 130.21% raises sustainability concerns.

Vail Is Laying Off 14 Percent of Corporate Employees. Here’s Why Skiers Should Care.

https://www.outsideonline.com/outdoor-adventure/snow-sports/vail-resorts-layoffs/
Vail Resorts announced layoffs of 14 percent of its corporate workforce and 0.2 percent of frontline employees over two years, aiming to free up $100 million in budget after experiencing revenue decline. The company attributes these changes to unfavorable snowfall and a "normalization" of outdoor activity post-pandemic, but claims the restructuring is a "transformation plan" for future global growth, especially in Europe and Asia. Vail Resorts assures skiers that on-mountain impacts will be minimal, as most cuts are in corporate and internal business services, potentially leading to a more efficient skier experience.

Truist Securities reiterates Buy rating on Vail Resorts stock amid mixed outlook

https://www.investing.com/news/analyst-ratings/truist-securities-reiterates-buy-rating-on-vail-resorts-stock-amid-mixed-outlook-93CH-4494307
Truist Securities has reiterated its Buy rating on Vail Resorts (NYSE:MTN) with a $234.00 price target, representing a 69% upside from its current price, and highlighted the company's proactive efforts to address negative media narratives and offer more affordable pass options. Despite the positive outlook from Truist and other analysts like Stifel and Jefferies, concerns linger regarding potential downside to earnings guidance due to poor snowfall in Colorado and Utah, leading to a significant decline in skier visits and lift revenue. This mixed outlook underscores the challenges Vail Resorts faces from weather conditions while attempting to implement evolving market strategies.
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Blume Capital Management Inc. Purchases 7,376 Shares of Vail Resorts, Inc. $MTN

https://www.marketbeat.com/instant-alerts/filing-blume-capital-management-inc-purchases-7376-shares-of-vail-resorts-inc-mtn-2026-02-09/
Blume Capital Management Inc. increased its stake in Vail Resorts (NYSE:MTN) by 317% in the third quarter, acquiring an additional 7,376 shares to own a total of 9,703 shares valued at approximately $1.45 million. Vail Resorts offers a quarterly dividend of $2.22, yielding 6.4%, though it has a high payout ratio of 130.21%. The company reported Q3 EPS of ($5.20), slightly beating estimates, and analysts currently have a "Hold" rating with an average price target of $173.27.

Alps Advisors Inc. Purchases 10,629 Shares of Vail Resorts, Inc. $MTN

https://www.marketbeat.com/instant-alerts/filing-alps-advisors-inc-purchases-10629-shares-of-vail-resorts-inc-mtn-2026-02-09/
Alps Advisors Inc. increased its stake in Vail Resorts (NYSE:MTN) by 10.4% in the third quarter, acquiring an additional 10,629 shares, bringing their total to 112,377 shares valued at approximately $16.8 million. Other institutional investors also adjusted their positions in the company. Vail Resorts reported Q3 EPS of ($5.20), beating estimates, and revenue of $271.03 million, up 4.1% year-over-year, and recently announced a quarterly dividend of $2.22.

Vail Resorts Inc stock hits 52-week low at 129.31 USD

https://www.investing.com/news/company-news/vail-resorts-inc-stock-hits-52week-low-at-12931-usd-93CH-4482445
Vail Resorts Inc. stock has plummeted to a new 52-week low at $129.31, representing a 17.71% decline over the past year. Despite challenges like poor snowfall affecting financial performance, analysts suggest the stock may be undervalued, with some upgrading ratings based on future growth expectations, while others maintain a neutral stance due to current visitation declines. The company, however, maintains a 6.8% dividend yield and has consistently paid dividends for 15 years.

Vail Resorts Inc stock hits 52-week low at 129.31 USD

https://au.investing.com/news/company-news/vail-resorts-inc-stock-hits-52week-low-at-12931-usd-93CH-4238242
Vail Resorts Inc. (MTN) stock has hit a new 52-week low of $129.31, representing a 17.71% decrease over the past year. Despite a 6.8% dividend yield and 15 consecutive years of dividend payments, the company faces challenges including a 20% decline in skier visits due to poor snowfall and corresponding revenue drops. Analysts have mixed views, with some upgrading the stock to 'Buy' based on future growth expectations, while others maintain 'Neutral' ratings due to current visitation declines, but InvestingPro data suggests the stock is currently undervalued and oversold.

Vail Resorts Inc stock hits 52-week low at 129.31 USD

https://in.investing.com/news/company-news/vail-resorts-inc-stock-hits-52week-low-at-12931-usd-93CH-5219043
Vail Resorts Inc. stock has plummeted to a new 52-week low of $129.31, marking a 17.71% decline over the past year. Despite challenges like declining skier visits due to poor snowfall, the stock is considered oversold and potentially undervalued, with several analysts maintaining a "Buy" rating. The company continues to offer a 6.8% dividend and has consistently paid dividends for 15 years.
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Jim Cramer on Vail Resorts: “I’m Going to Say Buy It”

https://www.insidermonkey.com/blog/jim-cramer-on-vail-resorts-im-going-to-say-buy-it-1688065/
Jim Cramer has recommended buying Vail Resorts, Inc. (NYSE:MTN), praising it as a "very well-run company" with a stock price he believes is currently low. This recommendation comes despite investor concerns mentioned in Baron Focused Growth Fund's Q3 2025 investor letter regarding slowing visitation and season pass sales, which Vail Resorts is addressing through refined marketing and pricing strategies. The company maintains strong margins and cash flow, supporting share repurchases and a 6% dividend yield.

Vail Resorts Inc stock hits 52-week low at 129.31 USD

https://uk.investing.com/news/company-news/vail-resorts-inc-stock-hits-52week-low-at-12931-usd-93CH-4485883
Vail Resorts (MTN) stock has hit a new 52-week low of $129.31, representing a 17.71% decline over the past year. Despite challenges like declining skier visits and revenue dips due to poor snowfall, the stock is considered oversold and potentially undervalued by analysts, with a notable 6.8% dividend yield. Various analyst firms have issued differing ratings and price targets, highlighting both the risks and potential upside for investors.

Jim Cramer on Vail Resorts: “I’m Going to Say Buy It”

https://finance.yahoo.com/news/jim-cramer-vail-resorts-m-163432115.html
Jim Cramer recommended buying Vail Resorts, Inc. (MTN), praising it as a well-run company with an undervalued stock. Despite investor concerns about slowing visitation and flat season pass sales, the company is refining its marketing strategy, investing in new media, and adjusting pricing. Baron Focused Growth Fund also believes the stock's discount will narrow as growth reaccelerates, supported by strong margins and a 6% dividend yield.

Vail Resorts intends to commence $400M private offering of senior notes

https://www.msn.com/en-us/money/markets/vail-resorts-intends-to-commence-400m-private-offering-of-senior-notes/ar-AA1HH2Bs?ocid=finance-verthp-feeds&apiversion=v2&noservercache=1&domshim=1&renderwebcomponents=1&wcseo=1&batchservertelemetry=1&noservertelemetry=1
Vail Resorts announced its intention to offer $400 million in senior notes through a private placement to eligible purchasers. The proceeds from this offering are earmarked for general corporate purposes. The offering will be subject to market conditions.

Western U.S. Snow Shortage Raises Water Supply Concerns

https://intellectia.ai/news/stock/western-us-snow-shortage-raises-water-supply-concerns
An unusually warm and dry winter has led to record-low snowpack across the Western U.S., significantly impacting the ski industry, urban and agricultural water supplies, and exacerbating drought conditions. States and ski operators are increasing investment in cloud seeding to mitigate the effects, but experts note the results are inconsistent, with Colorado's snowpack situation being particularly critical for millions of people. This severe snow shortage presents immediate economic challenges for tourism and agriculture, alongside long-term concerns for regional water security.
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TD Waterhouse Canada Inc. Has $2.55 Million Position in Vail Resorts, Inc. $MTN

https://www.marketbeat.com/instant-alerts/filing-td-waterhouse-canada-inc-has-255-million-position-in-vail-resorts-inc-mtn-2026-02-01/
TD Waterhouse Canada Inc. significantly increased its stake in Vail Resorts (NYSE:MTN) during the third quarter, boosting its holdings by 376.3% to 16,584 shares, valued at approximately $2.55 million. Despite a high dividend yield of 6.7% and a dividend payout ratio of 130.21% which may raise sustainability concerns, the company slightly beat its EPS estimates for the quarter. Vail Resorts has a "Hold" consensus rating from analysts with an average target price of $173.73.

Vail Resorts, Inc. $MTN Shares Sold by Mutual of America Capital Management LLC

https://www.marketbeat.com/instant-alerts/filing-vail-resorts-inc-mtn-shares-sold-by-mutual-of-america-capital-management-llc-2026-01-26/
Mutual of America Capital Management LLC reduced its stake in Vail Resorts (NYSE:MTN) by 7.4% in Q3, selling 9,943 shares and now holding 124,268 shares valued at $18.59 million. Vail Resorts reported an EPS of ($5.20), beating estimates, with revenue slightly missing, and the stock is down about 2.5%, trading near $138. Despite a high dividend yield of 6.4%, the payout ratio is 130.21%, raising concerns about its sustainability.

Missouri Ski Resorts Expecting Big Crowds After Recent Snow

https://www.missourinet.com/2026/01/26/missouri-ski-resorts-expecting-big-crowds-after-recent-snow/
Following recent snowfall, Missouri's Hidden Valley and Snow Creek Ski Resorts are anticipating large crowds. Both resorts, owned by Vail Resorts, Inc., usually rely on snow-making machines but welcome natural snow. Managers recommend lessons for beginners and highlight skiing, snowboarding, and tubing as fun activities for all ages.

Why Ski Patrollers Are Picketing at Two Vail Resorts

https://www.outsideonline.com/outdoor-adventure/snow-sports/stevens-pass-park-city-ski-patrollers-picketing-vail-resorts/
Ski patrollers at Vail Resorts' Stevens Pass and Park City Mountain Resort are picketing to protest stalled contract negotiations and demand better wages, working conditions, and benefits. They are frustrated with Vail's reluctance to address issues like low pay for experienced patrollers, lack of adequate training, and insufficient sick leave and disability insurance. While currently not an official strike, the patrollers warn that a strike remains a possibility if Vail does not engage in good-faith negotiations.

Morgan Stanley Expects Soft Industry Backdrop to Persist for Vail Resorts (MTN)

https://ca.finance.yahoo.com/news/morgan-stanley-expects-soft-industry-114209259.html
Morgan Stanley has lowered its price target for Vail Resorts (MTN) to $150 from $151, maintaining an Equal Weight rating due to an expected soft industry backdrop in 2026. This comes after Vail Resorts cut its 2026 earnings outlook following one of the weakest early snowfall periods in over 30 years in the western U.S., which negatively impacted visitation and spending. The company noted a 20% drop in skier visits and a 1.8% dip in lift revenue through early January compared to the previous year.
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Morgan Stanley Expects Soft Industry Backdrop to Persist for Vail Resorts (MTN)

https://www.insidermonkey.com/blog/morgan-stanley-expects-soft-industry-backdrop-to-persist-for-vail-resorts-mtn-1680697/?amp=1
Morgan Stanley reduced its price target for Vail Resorts (MTN) to $150 from $151, maintaining an Equal Weight rating, citing a "muted" industry in 2025 and similar expectations for 2026. The firm noted that interest rate trends might shift consumer spending towards goods. This adjustment follows Vail Resorts cutting its 2026 earnings outlook due to one of the weakest early snowfall periods in over 30 years in the western U.S., negatively impacting visitation and spending.

Vail Resorts Announces Fall Pass Prices

https://www.skimag.com/ski-resort-life/vail-resorts-announces-fall-pass-prices/
Vail Resorts announced fall pass prices for its Colorado resorts, including Vail, Beaver Creek, Breckenridge, Keystone, and Arapaho Basin. The article highlights that the Labor Day weekend will be the last chance to purchase season passes at spring prices, with the Colorado Pass available for $349 for adults and the Buddy Pass for $309. Prices will increase after September 5th, and pass holders can purchase or renew online or at various Front Range locations.

After Apocalyptic Liftlines Last Year, Vail will Limit Ticket Sales this Winter

https://www.skimag.com/news/vail-resorts-is-putting-a-cap-on-ticket-sales-this-winter/
Vail Resorts will cap daily lift ticket sales at its 37 North American resorts for the upcoming winter season to manage crowds, a change from previous years. This limitation will not affect Epic Pass holders. The company is also investing in resort improvements and has announced opening dates and safety protocols, including no current vaccine or mask mandates.

Vail Resorts, Inc. (NYSE:MTN) Receives Average Recommendation of "Hold" from Brokerages

https://www.marketbeat.com/instant-alerts/vail-resorts-inc-nysemtn-receives-average-recommendation-of-hold-from-brokerages-2026-01-20/
Vail Resorts (NYSE:MTN) has received an average "Hold" rating from thirteen brokerages, with an average 1-year price objective of $173.73. Analysts have offered varied price targets and ratings, with some boosting and others lowering their outlooks. The company recently reported Q4 EPS of ($5.20), beating estimates, and declared a quarterly dividend of $2.22, though its payout ratio of 130.21% raises concerns about dividend sustainability.

Vail Resorts Reports Certain Ski Season Metrics For The Season-To-Date Period Ended January 4, 2026, Visits Down 20%

https://www.snowindustrynews.com/articles/vail-resorts-reports-certain-ski-season-metrics-for-the-season-to-date-period-ended-january-4-2026-visits-down-2
Vail Resorts announced ski season metrics for the period ending January 4, 2026, showing a 20% decrease in total skier visits compared to the previous year. This decline was primarily attributed to historically poor early season snowfall in the western U.S., particularly in the Rockies. Consequently, the company expects its full-year Resort Reported EBITDA to be slightly below its previously issued guidance.
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Snow-Starved Resorts Draw Fewer Visitors to Vail

https://www.wsj.com/us-news/vail-resorts-epic-snow-db7feb5b?gaa_at=eafs&gaa_n=AWEtsqfCRWbVGRCHosKFY69E59Ut8VU9h_ExiRvbWNpBkeE4NvzsGQak7uEt&gaa_ts=697f9e75&gaa_sig=CGHudxJWzqIRza0a9XruBls_7oBE2O7zPw8lXEeDDfjS1EvCXPytrn5GidVHgciqVAZA0S6PgthoCujm-8VHiw%3D%3D
Vail Resorts has seen a significant 20% drop in skier visits this season through January 4th, largely due to low snowfall levels, which are about half the norm in the Rockies. This decline has also impacted revenue from ski school, dining, and lift-ticket sales. The company attributes the reduced visitor numbers primarily to the lack of snow.

Snow-Starved Resorts Draw Fewer Visitors to Vail - WSJ

https://www.wsj.com/us-news/vail-resorts-epic-snow-db7feb5b?gaa_at=eafs&gaa_n=AWEtsqeQkyYoIOR8-itOOv5ZgSs6tZNqmlqv0-VorAdmOmRkJKEqfE48E5NB&gaa_ts=697d9d39&gaa_sig=trCwZjeeJIwQOSBDqiX-7AG_ZWWRFdvbJbnvwXUei-PEPn863GtSRayD54EoNjpGZodgp_v5sxCID3R1WIA4BQ%3D%3D
Vail Resorts has reported a significant drop in skier visits and revenue this season, primarily due to low snowfall levels in the Rockies. Total skier visits were down 20% through January 4th compared to the previous year, impacting sales from ski school, dining, and lift tickets.

Vail Resorts reports skier visits down 20% this ski season compared to same period last year

https://www.denver7.com/news/mountains/vail-resorts-reports-skier-visits-down-20-this-ski-season-compared-to-same-period-last-year
Vail Resorts reported a 20% decrease in skier visits this season compared to last year, alongside drops of 14.9% in ski school revenue and 15.9% in dining revenue. CEO Rob Katz attributed this decline to one of the worst early-season snowfalls in the western U.S. in over 30 years, notably a 50% reduction in snowfall compared to the historical 30-year average. The lack of snow significantly impacted terrain openings and ancillary spending for both local and destination guests.

Vail Resorts reports record‑low snowpack, forcing the company to lower its 2026 earnings outlook

https://fortune.com/2026/01/16/vail-resorts-record-low-snowpack-lowering-2026-earnings-outlook/
Vail Resorts has announced a lower 2026 earnings outlook due to record-low snowpack at its North American resorts, which has led to a nearly 20% drop in visits this season. The company reported a significant decrease in ski school and dining revenue, with Rocky Mountain locations experiencing about 60% less snowfall than average. This situation coincides with the return of CEO Rob Katz.

Snow Is Way Behind in the West This Season. Here’s What the Numbers Say.

https://www.skimag.com/news/western-us-bad-snow-year-data/
The Rocky Mountain region is experiencing one of its worst snow years on record, severely impacting ski resorts. Vail Resorts reported a significant decline in open terrain and revenue, with skier visits down 20% due to 60% less snow than previous seasons. Despite this, hotel occupancy remains relatively stable, though Christmas holiday bookings saw a decrease.
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Vail Resorts to Buy Tahoe's Kirkwood

https://www.outsideonline.com/outdoor-adventure/vail-resorts-buy-tahoes-kirkwood/
Vail Resorts Inc. is set to acquire Kirkwood Mountain Resort for $18 million, according to Kirkwood's owner. This acquisition will add Kirkwood to Vail's existing portfolio of resorts, including Heavenly and Northstar in the Lake Tahoe region. Epic Pass holders will gain immediate access to Kirkwood.

Vail Resorts skier visits plunge 20% as warm winter grips western North America

https://www.bizjournals.com/denver/news/2026/01/15/vail-resorts-visitation-profit-forecast.html
Vail Resorts has experienced a significant 20% decline in skier visits due to a warm and dry winter across western North America. This drop has led the ski giant's CEO to predict lower full-year profits, even if snowfall improves later in the season. The decrease in visits follows previous reports of declining Epic Pass sales for the company.

Vail Resorts outlook gloomier after ‘one of the worst’ early snow seasons

https://bizwest.com/2026/01/15/vail-resorts-outlook-gloomier-after-one-of-the-worst-early-snow-seasons/
Vail Resorts Inc. has downgraded its financial projections for the 2025-2026 ski season. This revision comes after an unseasonably dry and warm start to the season severely impacted visitor numbers. The company described the early snow season as "one of the worst," leading to a gloomier outlook.

Vail Resorts Hit Hard by Historic Snow Drought: Skier Visits Plunge 20%

https://snowbrains.com/vail-resorts-hit-hard-by-historic-snow-drought-skier-visits-plunge-20/
Vail Resorts reported a 20% decline in early-season skier visits, primarily due to historically low snowfall in the western U.S. This downturn led to reduced ancillary spending, impacting ski school, dining, and retail revenues. Despite the challenges, total lift revenue only fell by 1.8% due to season pass sales, and guest satisfaction remained strong.

Vail Resorts Reports Fewer Visits This Year, Blames the Weather

https://www.theinertia.com/mountain/vail-resorts-reports-fewer-visits-this-year-blames-the-weather/
Vail Resorts experienced a challenging winter season with reduced visits and revenue across its North American resorts due to unusually low snowfall. CEO Rob Katz attributed the downturn to severe weather conditions, particularly in the western U.S. and Rockies, which significantly limited open terrain and impacted customer spending. Despite the challenges, the company highlighted strong guest satisfaction scores, crediting the resilience and execution of its team.
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Vail Resorts Reports 20% Skier Visit Decline Due to Lack of Snow in the West

https://shop-eat-surf-outdoor.com/news/vail-resorts-reports-20-skier-visit-decline-due-to-lack-of-snow-in-the-west/615611/
Vail Resorts reported a significant 20% decline in skier visits for the early season ending January 4, 2026, primarily due to one of the worst early snowfalls in the western U.S. in over 30 years. This weather impact led to decreases across multiple revenue streams, including lift, ski school, dining, and retail/rental revenues. CEO Rob Katz expects full-year Resort Reported EBITDA to be just below the previously issued guidance, pending improved conditions in the Rockies.

Low Snowfall Caused Vail Resorts’ Ski Visitation To Dip 20% Amid Slow Start to the Western Season

https://www.powder.com/ski-resorts/low-snowfall-caused-vail-resorts-ski-visitation-plunge
Vail Resorts reported a 20% drop in ski visitation and a 1.8% decline in lift ticket revenue across its North American ski areas due to one of the worst early season snowfalls in the Western U.S. in over 30 years. CEO Rob Katz cited snowfall being approximately 50% below the historical 30-year average, particularly in the Rockies, which limited terrain openings. However, improved conditions in Lake Tahoe, Whistler Blackcomb, and strong early season performance in the Northeast partially offset these significant weather-related challenges.

Visits to Vail Resorts down 20% this winter after lack of snow

https://www.cpr.org/2026/01/15/vail-resorts-visits-down-lack-of-snow/
Vail Resorts has reported a 20% drop in skier visits to its U.S. properties this winter, primarily due to a significant lack of snow in the Western U.S. This downturn has led the company to downgrade its financial outlook, with revenue from lift tickets, ski school, and dining all experiencing declines. Despite better early season snow in the Eastern U.S., it was insufficient to offset the poor conditions at its key Western resorts, leading to continued financial struggles for the company.

Vail Resorts Says Snowfall in the Rockies Was 60% Below Average

https://www.bloomberg.com/news/articles/2026-01-15/vail-resorts-says-snowfall-in-the-rockies-was-60-below-average
Vail Resorts Inc. has cut its 2026 earnings outlook due to exceptionally low early snowfall in the western US, which was 60% below average. The company anticipates full-year earnings will be below its September guidance, even if Rocky Mountain weather normalizes by mid-February. This significant weather impact highlights the vulnerability of ski resort operations to climate patterns.

Skier visits down 20% for Vail Resorts, an indication of low-snow impact on ski industry

https://www.denverpost.com/2026/01/15/vail-resorts-skier-visits-down-20-percent/
Vail Resorts reported a 20% decrease in skier visits for the current season through January 4th, attributing the decline to exceptionally low early-season snowfall in the Western U.S., particularly the Rockies. CEO Rob Katz noted that November and December snowfall was significantly below the 30-year average, impacting terrain availability and ancillary spending at their resorts. Colorado's overall snowpack is well below 50% of normal, with many resorts still operating on limited terrain and little significant snow expected soon.
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