MediaAlpha (NYSE: MAX) director sells 34K shares for RSU taxes
MediaAlpha, Inc. director Eugene Nonko sold a total of 34,461 Class A Common Stock shares between August 17-19, 2026. These transactions, conducted under a Rule 10b5-1 trading plan, were primarily to cover taxes from vesting Restricted Stock Units (RSUs). The weighted-average sale prices for the shares ranged from approximately $12.58 to $13.37 per share, across both direct and indirect holdings.
MediaAlpha (NYSE: MAX) CRO stock sale follows RSU vesting
MediaAlpha's Chief Revenue Officer, Keith Cramer, reported the sale of 13,000 Class A shares for approximately $166,000, executed under a Rule 10b5-1 trading plan primarily to cover tax obligations from vested Restricted Stock Units (RSUs). These RSUs, granted in 2023 and 2024, resulted in the issuance of 9,775 shares on August 15, 2026. After these transactions, Cramer holds 37,439 RSUs and 264,303 shares of Class A Common Stock.
MediaAlpha (NYSE: MAX) CFO covers taxes with 24K shares
MediaAlpha's CFO, Thompson Patrick Ryan, reported four Form 4 transactions on August 15, 2026, involving the disposal of 24,209 shares of Class A Common Stock. These transactions, valued at $13.17 per share, were code F dispositions, indicating shares withheld automatically to cover tax obligations from the settlement of restricted stock units, rather than open-market sales. Following these transactions, Ryan directly holds 1,080,127 shares of Class A Common Stock.
MediaAlpha CRO Keith Cramer sells $165,924 in shares
MediaAlpha's Chief Revenue Officer, Keith Cramer, sold 13,000 shares of the company's Class A Common Stock for over $165,000. This sale was primarily to cover taxes related to vesting restricted stock units (RSUs), and it occurred after he acquired 9,775 shares through RSU vesting. The company recently reported strong financial results, with Q2 revenue exceeding forecasts, leading Canaccord to raise its price target for MAX stock.
MediaAlpha (NYSE: MAX) CTO sells stock as 10,106 RSUs vest
MediaAlpha, Inc.'s Chief Technology Officer, Kuanling Amy Yeh, sold 12,000 shares of Class A Common Stock on August 14, 2026, at a weighted-average price of $13.5514 per share. This sale was conducted under a Rule 10b5-1 trading plan primarily to cover taxes associated with the vesting of Restricted Stock Units (RSUs). On August 15, 2026, 10,106 RSUs vested and converted into Class A shares, originating from grants made in 2023 and 2024.
MediaAlpha (MAX) withholds 14K GC shares for vesting RSU taxes
MediaAlpha, Inc. (MAX) General Counsel and Secretary, Jeffrey B. Coyne, reported four code F transactions on August 15, 2026, where 14,182 shares of Class A Common Stock were withheld at $13.17 per share. This withholding was to cover tax obligations related to the vesting of previously reported restricted stock units and does not represent open-market sales. Following these transactions, Coyne directly holds 577,582 shares of Class A Common Stock.
MediaAlpha director Eugene Nonko sells $454,595 in company stock By Investing.com
MediaAlpha director Eugene Nonko sold $454,595 worth of Class A Common Stock between August 10 and August 12, 2026, through a Rule 10b5-1 trading plan primarily to cover taxes from restricted stock unit vesting. These sales occurred while MediaAlpha's shares saw a 72% return over the past six months. Separately, MediaAlpha reported record Q2 revenue of $317 million, exceeding expectations and leading Canaccord to raise its price target.
MediaAlpha (MAX) director Nonko sells 34,461 shares in planned trades
MediaAlpha, Inc. director Eugene Nonko sold a total of 34,461 shares of Class A common stock between August 10 and August 12, 2026, through multiple open-market transactions. These sales, conducted under a Rule 10b5-1 trading plan, included both directly held shares and those held indirectly via O.N.E. Holdings, LLC. The primary purpose of these trades was to cover taxes arising from the vesting of Restricted Stock Units (RSUs), with weighted-average sale prices ranging from approximately $12.78 to $13.57 per share.
MediaAlpha director Eugene Nonko sells $454,595 in company stock
MediaAlpha director Eugene Nonko sold $454,595 worth of Class A Common Stock between August 10 and August 12, 2026, through a Rule 10b5-1 trading plan. These sales were primarily to cover taxes from vesting restricted stock units. The company recently reported record Q2 revenue of $317 million, exceeding forecasts, and its shares have seen a 72% return over the past six months.
Mediaalpha Inc (MAX) Earnings Forecast: Future EPS & Revenue Growth Estimates
Mediaalpha Inc (MAX) has an earnings forecast score of 7.75, ranking 216th in the Software & IT Services industry, with an average analyst price target of $15.00. Analysts largely recommend a "Buy" for the stock, forecasting an expected revenue of $350.63 million for the next quarter. The company's previous quarter's EPS was $0.21 against an expectation of $0.73, with the next quarter's EPS projected at $0.28.
MediaAlpha (NYSE: MAX) CEO trades 72,000 shares in 10b5-1 sale
MediaAlpha CEO Steven Yi sold 72,000 shares of Class A Common Stock on August 3, 2026, at a weighted-average price of $12.6388 per share. The sales were executed under a Rule 10b5-1 plan primarily to cover taxes resulting from RSU vesting. Following the transaction, Yi reported owning 2,387,690 shares.
MediaAlpha (NYSE: MAX) director sells 32,377 shares under 10b5-1 plan
MediaAlpha, Inc. director Eugene Nonko sold a total of 32,377 Class A common stock shares between August 3 and 5, 2026, under a Rule 10b5-1 trading plan. The sales, executed at weighted-average prices ranging from $12.2808 to $12.5402 per share, were primarily intended to cover taxes associated with the vesting of Restricted Stock Units (RSUs). These transactions included both directly held shares and those held indirectly through O.N.E. Holdings, LLC.
MediaAlpha (MAX) Stock Price Slides After Record Quarter Sparks Durability Questions
MediaAlpha (MAX) reported record Q2 numbers with significant revenue and EPS growth, yet its stock price dropped 8.6%, leading to investor durability questions. The company's recovery is supported by increased carrier spending and share buybacks, but bears point to ongoing concerns regarding margin pressure and segment resets. Investors are left to decide if the current pullback signals genuine issues or a market overreaction to a profitable quarter.
MediaAlpha director Eugene Nonko sells $597,006 of common stock By Investing.com
MediaAlpha director Eugene Nonko sold $597,006 worth of Class A Common Stock between July 27 and July 29, 2026, through direct sales and indirect sales via O.N.E. Holdings, LLC. These transactions were executed under a Rule 10b5-1 trading plan primarily to cover taxes from restricted stock unit vesting, with the stock trading near its 52-week high. MediaAlpha recently reported a record Q2 2026 revenue of $317 million, a 26% increase year-over-year, indicating strong operational growth.
How Mediaalpha Inc. Class A (MAX) Affects Rotational Strategy Timing
This article analyzes Mediaalpha Inc. Class A (NYSE: MAX) from a rotational strategy timing perspective, highlighting a near-term strong sentiment with a neutral mid and long-term outlook. It identifies a mid-channel oscillation pattern and an exceptional 60.5:1 risk-reward short setup. The analysis provides AI-generated trading strategies including position trading, momentum breakout, and risk hedging, along with multi-timeframe signal analysis for support and resistance levels.
How Mediaalpha Inc. Class A (MAX) Affects Rotational Strategy Timing
The article analyzes Mediaalpha Inc. Class A (NYSE: MAX) using AI models to provide trading strategies. It identifies a mid-channel oscillation pattern and a strong near-term sentiment despite a neutral mid and long-term outlook. The report offers specific entry, target, and stop-loss zones for position trading, momentum breakout, and risk hedging strategies.
MediaAlpha, Inc.: MediaAlpha Announces Second Quarter 2026 Financial Results
MediaAlpha, Inc. reported record second-quarter 2026 financial results, with revenue growing 26% year-over-year to $316.9 million and net income reaching $41.8 million. The company repurchased over $41 million of stock in the first half of 2026 and provided Q3 2026 guidance anticipating continued strength in its Property & Casualty insurance vertical.
MediaAlpha (NYSE: MAX) swings to Q2 profit on P&C growth, TRA gain
MediaAlpha (NYSE: MAX) reported a strong Q2 2026, swinging to a net profit of $41.8 million from a loss in the previous year, with revenue increasing by 25.9% to $316.9 million. This growth was primarily driven by a 35.9% rise in property & casualty insurance revenue and a significant $37.7 million gain from repurchasing Insignia's interest in the Tax Receivables Agreement. Despite a sharp decline in health insurance revenue due to strategic scaling back and market headwinds, the company's Adjusted EBITDA grew by 19.5% to $29.3 million, reflecting improved operating leverage and strong demand in the P&C sector.
MediaAlpha director Eugene Nonko sells $597,006 of common stock By Investing.com
Eugene Nonko, a director at MediaAlpha, Inc. (NASDAQ:MAX), sold Class A Common Stock worth $597,006 in multiple transactions from July 27 to July 29, 2026. These sales, executed through a Rule 10b5-1 trading plan to cover tax liabilities from RSU vesting, occurred as the stock neared its 52-week high. MediaAlpha recently reported strong Q2 2026 revenue of $317 million, exceeding forecasts and marking a 26% year-over-year increase.
MAX|Mediaalpha Inc|Price:13.790|
This article provides a detailed financial overview and analysis of Mediaalpha Inc (MAX), including real-time quotes, key figures, and analyst ratings. It highlights the company's strong growth potential and "Buy" rating from multiple analysts, despite recent stock price fluctuations. The article also touches on institutional ownership, market activity, and the company's business model as an online customer acquisition channel for the insurance industry.
MediaAlpha (NYSE: MAX) director sells 43,428 shares under 10b5-1 plan
MediaAlpha, Inc. director Eugene Nonko sold a total of 43,428 shares of Class A Common Stock across six transactions from July 27-29, 2026. These sales, some direct and some through O.N.E. Holdings, LLC, were executed under a Rule 10b5-1 trading plan. The primary reason for the sales was to cover taxes arising from the vesting of Restricted Stock Units (RSUs), with weighted-average prices ranging from $13.225 to $14.255 per share.
MediaAlpha director Eugene Nonko sells $597,006 of common stock
MediaAlpha director Eugene Nonko sold $597,006 worth of Class A Common Stock between July 27 and July 29, 2026, through direct sales and shares held indirectly. These transactions were executed under a Rule 10b5-1 trading plan primarily to cover taxes related to restricted stock unit vesting. Following the sales, Mr. Nonko retains significant beneficial ownership, while MediaAlpha reported a record Q2 2026 revenue of $317 million.
MediaAlpha (MAX) sees Divisadero Street group report 5.8% Class A ownership
Divisadero Street Capital Management, LP and related entities have reported beneficial ownership of 3,128,988 Class A shares of MediaAlpha, Inc. (MAX), constituting 5.8% of the outstanding class. The filing, a Schedule 13G, indicates shared voting and dispositive power over these shares, with Divisadero Street Partners, L.P. specifically holding 5.5% of the Class A common stock. This disclosure highlights a new significant passive investment in MediaAlpha.
MediaAlpha director Eugene Nonko sells $606,786 in stock By Investing.com
MediaAlpha director Eugene Nonko sold approximately $606,786 worth of Class A Common Stock between July 20 and July 22, 2026, primarily to cover tax obligations from vested restricted stock units. These sales, executed via a Rule 10b5-1 trading plan, occurred while MAX shares were near their 52-week high. Following these transactions, Nonko still retains significant direct and indirect holdings in the company.
MediaAlpha (NYSE: MAX) director sells 43,428 shares in Rule 10b5-1 plan
MediaAlpha, Inc. director Eugene Nonko sold 43,428 shares of Class A common stock between July 20-22, 2026, under a Rule 10b5-1 trading plan. The sales, totaling approximately $607K, were made to cover taxes from vesting RSUs and included both directly and indirectly held shares through O.N.E. Holdings, LLC. Following the transactions, Nonko retains significant direct and indirect holdings in the company.
MediaAlpha director Eugene Nonko sells $606,786 in stock
MediaAlpha director Eugene Nonko sold approximately $606,786 worth of Class A Common Stock over three days from July 20-22, 2026, through direct and indirect transactions. These sales were conducted to cover taxes from RSU vesting, as per a Rule 10b5-1 trading plan. The sales occurred while MAX shares were trading near their 52-week high, despite the company's recent strong revenue performance and a new board appointment.
MediaAlpha CEO Steven Yi sells $1.36 million in company stock
MediaAlpha CEO Steven Yi sold over $1.36 million worth of company stock through a Rule 10b5-1 trading plan to cover taxes from restricted stock units. The sales occurred across two days in July 2026, with the stock trading near its 52-week high after a significant run-up. Following these transactions, Mr. Yi still directly owns 2,459,690 shares of MediaAlpha Class A Common Stock.
MediaAlpha CTO Amy Yeh sells $186,930 in MAX shares
MediaAlpha's CTO, Amy Yeh Kuanling, sold 13,000 shares of the company's Class A Common Stock for a total of $186,930. The sales, executed under a Rule 10b5-1 trading plan primarily for tax obligations from RSUs, occurred over two days as MAX stock approached its 52-week high. Despite the sales, Yeh still directly owns 553,985 shares, and the stock is considered undervalued by InvestingPro analysis.
MediaAlpha CTO Amy Yeh sells $186,930 in MAX shares By Investing.com
MediaAlpha CTO Amy Yeh Kuanling sold 13,000 shares of the company's Class A Common Stock for a total of $186,930 in July 2026. The sales were conducted under a Rule 10b5-1 trading plan, primarily to cover taxes from Restricted Stock Unit vesting, and occurred while MediaAlpha stock was near its 52-week high. Despite strong Q1 2026 financial results, the stock saw an aftermarket decline, though InvestingPro analysis suggests it remains undervalued.
MediaAlpha (NYSE: MAX) CEO trades 94,790 shares in Rule 10b5-1 plan
MediaAlpha, Inc. CEO Steven Yi sold a total of 94,790 shares of Class A common stock on July 16-17, 2026, at weighted-average prices of $14.3901 and $14.1973 per share. These sales were conducted under a Rule 10b5-1 trading plan, primarily to cover taxes resulting from RSU vesting. Following these transactions, Yi directly holds 2,459,690 shares.
MediaAlpha (NYSE: MAX) CTO trades 13,000 shares in 10b5-1 plan
MediaAlpha, Inc.'s Chief Technology Officer, Kuanling Amy Yeh, sold a total of 13,000 shares of Class A Common Stock on July 16–17, 2026. These transactions, conducted under a Rule 10b5-1 trading plan, were primarily to cover taxes from RSU vesting, with shares sold at prices ranging from $13.95 to $14.51. After these sales, Yeh directly holds 553,985 shares of the company.
MediaAlpha CEO Steven Yi sells $1.36m in stock
MediaAlpha CEO Steven Yi sold 94,790 shares of the company's Class A Common Stock for over $1.36 million across two transactions on July 16 and 17, 2026. The sales were executed under a Rule 10b5-1 trading plan to cover tax obligations from vested restricted stock units. Despite the timing near its 52-week high, an InvestingPro analysis suggests the stock remains undervalued.
MediaAlpha CEO Steven Yi sells $1.36m in stock By Investing.com
MediaAlpha CEO Steven Yi sold 94,790 shares of the company's Class A Common Stock across two transactions on July 16 and 17, 2026, totaling $1,361,659. The sales were made under a Rule 10b5-1 trading plan to cover tax obligations from vested RSUs. Yi still directly owns 2,459,690 shares, and MediaAlpha recently exceeded Q1 2026 revenue expectations and appointed Lauren StClair to its board.
MediaAlpha, Inc. (MAX) CRO sells 13,000 shares under 10b5-1 plan
MediaAlpha, Inc.'s Chief Revenue Officer, Keith Cramer, sold 13,000 shares of Class A common stock on July 15, 2026, at a weighted-average price of $14.1919 per share. The sale, conducted under a Rule 10b5-1 trading plan, was primarily to cover taxes resulting from RSU vesting. Following these transactions, Cramer directly holds 267,528 shares in the company.
MediaAlpha, Inc. (MAX) insider sells 161,489 shares in tax plan
Steven Yi, a director and officer at MediaAlpha, Inc. (MAX), sold a total of 161,489 Class A Common Stock shares between July 13 and July 15, 2026, for approximately $2.28 million. These sales were part of a pre-arranged Rule 10b5-1 trading plan, primarily to cover tax obligations arising from the vesting of restricted stock units (RSUs). Following these transactions, Yi retains direct ownership of 2,554,480 shares.
MediaAlpha CEO Steven Yi sells $2.28m of MAX stock By Investing.com
MediaAlpha CEO Steven Yi sold $2.28 million worth of Class A Common Stock across three days in mid-July. The sales were conducted under a Rule 10b5-1 trading plan to cover taxes from restricted stock unit vesting, with the stock trading near its 52-week high. Following these transactions, Yi still directly holds over 2.5 million shares.
MediaAlpha director Eugene Nonko sells $645,776 of company shares By Investing.com
Eugene Nonko, a director at MediaAlpha, Inc. (NASDAQ:MAX), sold approximately $645,776 worth of the company's Class A Common Stock between July 13 and July 15, 2026. These sales, executed via a Rule 10b5-1 trading plan, were primarily to cover tax obligations from vesting restricted stock units. Following these transactions, Mr. Nonko still holds significant shares both directly and indirectly, as MediaAlpha's stock was trading near its 52-week high after a strong performance.
MediaAlpha CRO Keith Cramer sells $184,494 of Max stock
MediaAlpha CRO Keith Cramer sold 13,000 shares of the company's Class A common stock for a total of $184,494, executed via a pre-arranged Rule 10b5-1 trading plan primarily to cover taxes from restricted stock unit vesting. The sale occurred while MediaAlpha stock traded near its 52-week high, reflecting strong momentum with a 38% gain over the past year. Cramer still holds 267,528 shares, and the company recently reported strong first-quarter 2026 earnings and appointed Lauren StClair to its board.
MediaAlpha (NYSE: MAX) director sells 46,417 shares under 10b5-1 plan
MediaAlpha, Inc. director Eugene Nonko sold 46,417 shares of Class A common stock between July 13 and 15, 2026, under a Rule 10b5-1 trading plan. These sales, executed at prices around $14 per share, were primarily to cover taxes related to RSU vesting. After these transactions, Nonko's holdings include 1,089,684 indirect shares and 890,574 direct shares.
MediaAlpha (MAX) director sells shares under Rule 10b5-1 plan
MediaAlpha, Inc. director and officer Steven Yi sold a total of 43,721 shares of Class A common stock in open-market transactions on July 6 and July 7, 2026. These sales were executed under a pre-arranged Rule 10b5-1 trading plan primarily to cover taxes from vesting RSUs. Following these transactions, Steven Yi directly holds 2,715,969 shares of MediaAlpha Class A common stock.
MediaAlpha (MAX) director’s 10b5-1 sales total 76,307 shares
MediaAlpha, Inc. director Eugene Nonko sold a total of 76,307 shares of Class A Common Stock between July 6-8, 2026, under a Rule 10b5-1 trading plan. The sales, conducted both directly and indirectly through O.N.E. Holdings, LLC, were primarily to cover taxes from the vesting of RSUs. Following these transactions, Nonko holds 907,100 shares directly and 1,119,575 shares indirectly.
Mediaalpha director Eugene Nonko sells $1.06m in company stock By Investing.com
MediaAlpha director Eugene Nonko sold over $1 million worth of Class A Common Stock between July 6 and July 8, 2026, across multiple transactions. These sales were conducted under a Rule 10b5-1 trading plan primarily to cover taxes related to restricted stock unit vesting. Following these transactions, Nonko retains significant direct and indirect holdings in the company.
MediaAlpha director Nonko sells $427,815 in Max shares By Investing.com
MediaAlpha director Eugene Nonko sold 34,491 shares of the company’s Class A Common Stock for approximately $427,815 between June 29 and July 1, 2026. These transactions, executed under a Rule 10b5-1 trading plan, were primarily to cover taxes from vesting Restricted Stock Units. Following the sales, Mr. Nonko directly holds 940,326 shares, and O.N.E. Holdings, LLC holds 1,162,656 shares indirectly.
MediaAlpha CEO Steven Yi sells $1.24 million in company stock
MediaAlpha CEO Steven Yi sold 96,000 shares of the company's Class A Common Stock for approximately $1.24 million on July 1, 2026, under a pre-arranged Rule 10b5-1 trading plan to cover tax obligations. The sale occurred after MAX shares surged almost 19% in the past week. MediaAlpha also recently exceeded revenue forecasts for Q1 2026 and appointed Lauren StClair to its board of directors.
MediaAlpha director Nonko sells $427,815 in Max shares
Eugene Nonko, a director at MediaAlpha, Inc. (NASDAQ:MAX), sold 34,491 shares of the company's Class A Common Stock between June 29 and July 1, 2026, totaling approximately $427,815. These sales were executed under a Rule 10b5-1 trading plan to cover taxes from vesting Restricted Stock Units. Despite these insider sales, MediaAlpha recently reported strong Q1 2026 performance with revenue exceeding expectations and appointed a new director to its board.
MediaAlpha (MAX) insider sells 96,000 shares under 10b5-1 tax plan
MediaAlpha director Yi Steven sold 96,000 shares of Class A common stock at a weighted-average price of $12.9028 per share, in multiple trades between $12.43 and $13.085 on July 1, 2026. These transactions were executed under a pre-arranged Rule 10b5-1 trading plan primarily to cover taxes from RSU vesting. Following the sale, Yi Steven directly holds 2,759,690 shares of MediaAlpha Class A common stock.
MediaAlpha (MAX) director Nonko sells 34,461 shares in pre-set 10b5-1 plan
MediaAlpha, Inc. director Eugene Nonko sold 34,461 shares of Class A common stock through open-market transactions over three days. These sales, conducted under a Rule 10b5-1 trading plan, were primarily to cover taxes from vesting restricted stock units (RSUs). After the transactions, Mr. Nonko retains a substantial holding of over 2 million shares, both directly and indirectly, indicating the sales are for liquidity and tax management rather than a broad exit.
MediaAlpha CTO sells $33,480 in stock
MediaAlpha's Chief Technology Officer, Yeh Kuanling Amy, sold 3,000 shares of Class A Common Stock for $33,480 under a Rule 10b5-1 trading plan to cover tax obligations. Following the transaction, Ms. Yeh directly holds 566,985 shares. This comes amidst MediaAlpha exceeding revenue forecasts in Q1 2026 and strengthening its leadership team with a new board appointment.
MediaAlpha (MAX) CTO executes 3,000-share Rule 10b5-1 sale, retains large stake
MediaAlpha, Inc.'s Chief Technology Officer, Kuanling Amy Yeh, reported an open-market sale of 3,000 shares of Class A Common Stock at $11.16 per share. This transaction was conducted under a pre-arranged Rule 10b5-1 trading plan, primarily to cover tax obligations from vesting restricted stock units. Following the sale, Ms. Yeh retains a substantial holding of 566,985 shares, indicating a routine tax-related disposition rather than a significant change in ownership.
MediaAlpha, Inc. Class A Actuals & Estimates (BOATS:MAX)
This article provides an overview of MediaAlpha, Inc. (BOATS:MAX) financial performance and analyst expectations. It covers actual financial results versus estimates for income, balance sheet, and cash flow, along with valuation metrics. Key details include analyst price targets, historical stock prices, upcoming earnings dates, recent earnings and revenue figures, net income, dividend policy, employee count, and EBITDA.
