MediaAlpha (MAX) CTO Yeh sells $87k in stock By Investing.com
Kuanling Amy Yeh, CTO of MediaAlpha (NASDAQ:MAX), sold 12,000 shares of Class A Common Stock for $87,688 on February 13, 2026, under a Rule 10b5-1 plan to cover taxes from RSU vesting. She also acquired 15,317 shares via RSU vesting on February 15, 2026. The company recently amended its bylaws regarding stockholder meetings and proxy authorizations, and Christopher Delehanty resigned from the board as part of a post-controlled company transition.
MediaAlpha’s Coyne sells $36,522 in shares By Investing.com
MediaAlpha's General Counsel and Secretary, Jeffrey B. Coyne, sold 5,000 shares of Class A Common Stock for $36,522 on February 13, 2026. Separately, he exercised 6,544 Restricted Stock Units and the company withheld 5,982 shares for tax obligations. These events occur amidst recent updates to MediaAlpha's bylaws and the resignation of a board member as the company transitions its governance structure after ceasing to be a controlled entity.
MediaAlpha (MAX) CTO Yeh sells $87k in stock
MediaAlpha (MAX) CTO Kuanling Amy Yeh sold 12,000 shares of Class A Common Stock worth $87,688 on February 13, 2026, primarily to cover taxes related to vesting RSUs. Shortly after, on February 15, 2026, Yeh acquired 15,317 shares through RSU vesting at a $0 price. These transactions coincided with recent changes in MediaAlpha's corporate governance, including bylaw amendments and the resignation of a board member, Christopher Delehanty, as the company transitioned from being a controlled entity.
MediaAlpha’s Cramer Keith sells $71,599 in stock
MediaAlpha's Chief Revenue Officer, Keith Cramer, sold 10,000 shares of Class A Common Stock for approximately $71,599 on February 17, 2026. Prior to this, on February 15, 2026, Cramer acquired 15,085 shares through the vesting of Restricted Stock Units. These transactions leave Cramer with 182,154 directly owned shares in the company.
MediaAlpha’s Coyne sells $36,522 in shares
MediaAlpha's General Counsel and Secretary, Jeffrey B. Coyne, sold 5,000 shares of Class A Common Stock for $36,522 on February 13, 2026. Separately, he exercised Restricted Stock Units and the company withheld shares to cover tax obligations. These transactions follow recent changes to MediaAlpha's bylaws and a board transition after it ceased being a controlled company.
MediaAlpha’s Cramer Keith sells $71,599 in stock
MediaAlpha's Chief Revenue Officer, Keith Cramer, sold 10,000 shares of Class A Common Stock for approximately $71,599 on February 17, 2026. Prior to this sale, on February 15, 2026, Cramer acquired 15,085 shares through the vesting of Restricted Stock Units. After these transactions, Cramer directly owns 182,154 shares of the company.
MediaAlpha (MAX) CTO Yeh sells $87k in stock By Investing.com
MediaAlpha's CTO, Kuanling Amy Yeh, sold 12,000 shares of Class A Common Stock worth approximately $87,688 on February 13, 2026, under a pre-arranged trading plan to cover tax obligations. Concurrently, Yeh acquired 15,317 shares upon the vesting of Restricted Stock Units. The company also recently amended its bylaws regarding stockholder meetings and Christopher Delehanty resigned from its Board of Directors as part of a board transition.
MediaAlpha’s Coyne sells $36,522 in shares
Jeffrey B. Coyne, General Counsel and Secretary of MediaAlpha, Inc. (NASDAQ:MAX), sold 5,000 shares of Class A Common Stock for $36,522 on February 13, 2026. Separately, Coyne exercised 6,544 Restricted Stock Units and the company withheld 5,982 shares for tax obligations. These financial activities follow recent updates to MediaAlpha's bylaws and a board transition after the company ceased to be a controlled entity in 2024.
MediaAlpha’s Cramer Keith sells $71,599 in stock
MediaAlpha's Chief Revenue Officer, Keith Cramer, sold 10,000 shares of Class A Common Stock for approximately $71,599 on February 17, 2026. This transaction followed his acquisition of 15,085 shares through Restricted Stock Unit vesting on February 15, 2026. Cramer now directly owns 182,154 shares of the company.
MediaAlpha (MAX) CTO Yeh sells $87k in stock
Kuanling Amy Yeh, CTO of MediaAlpha (NASDAQ:MAX), sold 12,000 shares of Class A Common Stock for $87,688 on February 13, 2026, under a tax-related Rule 10b5-1 trading plan. She also acquired 15,317 shares through RSU vesting on February 15, 2026. Separately, MediaAlpha amended its bylaws and saw Christopher Delehanty resign from its Board of Directors as part of a board transition.
MediaAlpha, Inc. (NYSE:MAX) Not Doing Enough For Some Investors As Its Shares Slump 29%
MediaAlpha, Inc.'s shares have dropped 29% in the last month, leading its price-to-sales (P/S) ratio to 0.4x, which is below the industry average. Despite strong past revenue growth, analysts project future growth of only 7.1% per year, significantly lower than the industry's estimated 16%. This modest forecast explains the low P/S ratio, indicating market expectations for less impressive future performance.
MAX SEC Filings - Mediaalpha Inc 10-K, 10-Q, 8-K Forms
This page provides access to MediaAlpha, Inc.'s (MAX) U.S. Securities and Exchange Commission (SEC) filings, including 10-K annual reports, 10-Q quarterly earnings, and 8-K current reports, with AI-supported tools that explain the content of each document. The filings offer detailed insights into the company's financial condition, operating performance, governance, and material events, such as insider transactions and leadership changes. The platform uses AI to extract key terms and governance changes, helping users understand the impact on MAX stock and MediaAlpha’s business.
Yi Steven, director at MediaAlpha, sells $267k in shares By Investing.com
Yi Steven, a director at MediaAlpha, Inc. (NASDAQ:MAX), has sold 24,000 shares of Class A Common Stock for approximately $267,432 over three days in January 2026. These sales were conducted under a Rule 10b5-1 trading plan primarily to cover taxes related to RSU vesting. Following these transactions, Mr. Yi still directly holds 2,759,330 shares of the company.
MAX SEC Filings - Mediaalpha Inc 10-K, 10-Q, 8-K Forms
This page provides access to MediaAlpha, Inc. (NYSE: MAX) SEC filings, including 10-K annual reports, 10-Q quarterly earnings, and 8-K material events, alongside AI-supported tools to explain their contents. The platform details the company's financial condition, operating performance, governance, and recent significant developments such as share repurchase authorizations and insider transactions. Recent filings highlight a $50 million share repurchase program, Insignia Capital Group's exit, and various RSU vesting and sales by executives and directors.
Yi Steven, director at MediaAlpha, sells $267k in shares By Investing.com
MediaAlpha director Yi Steven sold 24,000 shares of Class A Common Stock for approximately $267,432 between January 20 and January 22, 2026. These sales, conducted under a Rule 10b5-1 trading plan, were primarily to cover taxes from RSU vesting. Following these transactions, Mr. Yi still directly owns 2,759,330 shares of the company.
MediaAlpha director Nonko sells $404k in shares By Investing.com
MediaAlpha director Eugene Nonko sold 36,600 shares of Class A Common Stock for approximately $404,489 between January 20 and January 22, 2026. These sales were conducted under a pre-arranged trading plan to cover taxes from Restricted Stock Unit vesting. The company, which analysts expect to return to profitability in 2025 with 30% revenue growth, recently exceeded Q3 2025 earnings expectations and received a raised price target from Goldman Sachs.
Yi Steven, director at MediaAlpha, sells $267k in shares By Investing.com
Yi Steven, a director at MediaAlpha, Inc. (NASDAQ:MAX), sold a total of 24,000 Class A Common Stock shares between January 20 and January 22, 2026, for approximately $267,432. These sales were conducted under a Rule 10b5-1 trading plan to cover taxes from RSU vesting. This news follows MediaAlpha's strong Q3 2025 financial results, which surpassed analyst expectations for both EPS and revenue, leading Goldman Sachs to raise its price target.
Yi Steven, director at MediaAlpha, sells $267k in shares By Investing.com
MediaAlpha, Inc. director Yi Steven sold a total of 24,000 shares of Class A Common Stock for approximately $267,432 between January 20 and January 22, 2026. These sales were conducted to cover taxes from vested Restricted Stock Units (RSUs) under a Rule 10b5-1 trading plan. Following these transactions, Mr. Yi still directly owns 2,759,330 shares of MediaAlpha.
MediaAlpha director Nonko sells $404k in shares By Investing.com
MediaAlpha director Eugene Nonko sold 36,600 shares of Class A Common Stock for approximately $404,489 between January 20 and January 22, 2026, to cover taxes from Restricted Stock Unit vesting. The company, which analysts predict will return to profitability this year with 30% revenue growth in 2025, has a current market cap of $728 million and trades at $11.17 per share, an apparent undervaluation according to InvestingPro. These sales followed recent positive financial results, an updated price target from Goldman Sachs, and board changes for MediaAlpha.
Yi Steven, director at MediaAlpha, sells $267k in shares
MediaAlpha director Yi Steven sold 24,000 shares of Class A Common Stock for approximately $267,432 between January 20 and January 22, 2026, pursuant to a Rule 10b5-1 trading plan to cover tax liabilities. Following these transactions, Mr. Yi retains a direct ownership of 2,759,330 shares. This comes amidst other company news including strong Q3 2025 financial results, an increased price target from Goldman Sachs, and recent corporate governance updates.
Kaskela Law Firm Alerts MediaAlpha Inc. (NYSE: MAX) Investors to Pending Stockholder Investigation and Encourages Long-Term MAX Stockholders to Contact the Firm
Kaskela Law LLC has initiated an investigation into MediaAlpha, Inc. (NYSE: MAX) on behalf of its long-term investors following a significant decline in the company's stock price since February 2024. The firm is examining whether MediaAlpha or its executives violated securities laws or breached fiduciary duties, and is encouraging investors who held MAX stock through the decline to contact them for more information regarding their legal rights and options.
MediaAlpha’s CTO Yeh sells $34,440 in stock By Investing.com
MediaAlpha’s Chief Technology Officer, Kuanling Amy Yeh, sold 3,000 shares of Class A Common Stock for $34,440 on January 16, 2026, as part of a tax-related Rule 10b5-1 trading plan. Despite the sale, Yeh still directly owns 393,662 shares. InvestingPro analysis suggests MediaAlpha is expected to achieve profitability this year with strong revenue growth, and analysts have price targets ranging from $13 to $19, indicating potential upside for the stock.
MediaAlpha’s CTO Yeh sells $34,440 in stock By Investing.com
MediaAlpha's CTO, Kuanling Amy Yeh, sold 3,000 shares of Class A Common Stock worth $34,440 on January 16, 2026, to cover taxes from vesting RSUs. The company is expected to become profitable this year with strong revenue growth and is scheduled to release its next earnings report on February 19, 2026, which could impact the stock. Recent news also includes exceeding Q3 2025 earnings expectations, Goldman Sachs raising its price target, and corporate governance updates like board appointments and resignations.
MediaAlpha’s CTO Yeh sells $34,440 in stock
MediaAlpha's CTO, Kuanling Amy Yeh, sold 3,000 shares of Class A Common Stock for $34,440 on January 16, 2026, to cover taxes from Restricted Stock Unit vesting. The company is expected to become profitable this year with strong revenue growth. MediaAlpha recently surpassed Q3 2025 earnings and revenue expectations, leading Goldman Sachs to raise its price target.
MediaAlpha director Yi Steven sells $276k in shares
MediaAlpha director Yi Steven sold 24,000 shares of Class A Common Stock across three transactions, totaling approximately $276,598. These sales were executed under a pre-arranged trading plan to cover taxes from RSU vesting. Following these transactions, Yi Steven still directly owns 2,783,330 shares of MediaAlpha, Inc.
MediaAlpha director Yi Steven sells $276k in shares
MediaAlpha director Yi Steven sold 24,000 shares of Class A Common Stock across three transactions from January 12-14, 2026, totaling approximately $276,598. These sales were pre-arranged under a Rule 10b5-1 trading plan to cover tax obligations from vested RSUs. Following these transactions, Yi Steven directly owns 2,783,330 shares of MediaAlpha, Inc.
MediaAlpha (MAX) CTO Yeh sells $38,850 in shares By Investing.com
MediaAlpha's (NASDAQ:MAX) CTO, Kuanling Amy Yeh, sold 3,000 shares of Class A Common Stock for $38,850 on January 2, 2026. This transaction, executed under a Rule 10b5-1 trading plan to cover taxes from RSU vesting, leaves Yeh with 396,662 shares. MediaAlpha, with a market cap of $780.76 million, shows strong revenue growth and is expected to achieve profitability this year.
MediaAlpha (MAX) CTO Yeh sells $38,850 in shares By Investing.com
MediaAlpha's CTO, Kuanling Amy Yeh, sold 3,000 shares of Class A Common Stock for $38,850 on January 2, 2026. This transaction was executed under a Rule 10b5-1 trading plan to cover taxes from RSU vesting. Despite the sale, MediaAlpha maintains strong financial health and positive analyst expectations for future profitability.
MediaAlpha (MAX) CTO Yeh sells $38,850 in shares
MediaAlpha's CTO, Kuanling Amy Yeh, sold 3,000 shares of Class A Common Stock for $38,850 on January 2, 2026, as part of a tax-related Rule 10b5-1 trading plan. Despite the sale occurring near the stock's 52-week high, InvestingPro analysis suggests the company is undervalued, with analysts expecting profitability this year. MediaAlpha recently reported strong Q3 2025 financial results, leading Goldman Sachs to raise its price target.
MediaAlpha (MAX) CTO Yeh sells $38,850 in shares By Investing.com
Kuanling Amy Yeh, CTO of MediaAlpha, Inc. (NASDAQ:MAX), sold 3,000 shares of Class A Common Stock for $38,850 on January 2, 2026, as part of a Rule 10b5-1 trading plan to cover tax liabilities. Despite the sale occurring near a 52-week high, MediaAlpha's stock is considered undervalued by InvestingPro, with strong revenue growth and expectations for net income growth and profitability this year. The company recently reported strong Q3 2025 financial results, beating analyst expectations, and has undertaken governance changes.
Discipline and Rules-Based Execution in MAX Response
This article analyzes Mediaalpha Inc. Class A (NYSE: MAX), indicating a positive near-term sentiment while noting a mid-term weak bias within a long-term strong context. It highlights an exceptional risk-reward setup targeting a 14.3% gain with just 0.3% risk. The analysis also provides AI-generated trading strategies for different risk profiles, including position trading, momentum breakout, and risk hedging strategies.
MediaAlpha (MAX) CTO Yeh sells $38,850 in shares
Kuanling Amy Yeh, CTO of MediaAlpha, Inc. (NASDAQ:MAX), sold 3,000 shares for $38,850 on January 2, 2026, under a Rule 10b5-1 trading plan to cover taxes from RSU vesting. Despite the sale near the stock's 52-week high, MediaAlpha is considered undervalued based on InvestingPro analysis, with impressive revenue growth and expectations for profitability this year. The company recently reported strong Q3 2025 financial results, leading Goldman Sachs to raise its price target.
MediaAlpha (MAX) CEO discloses Rule 10b5-1 stock sales for RSU taxes
MediaAlpha, Inc. CEO, President, and Co-Founder Steven Yi sold a total of 24,000 shares of Class A common stock in three transactions towards the end of December 2025. These sales, conducted under a Rule 10b5-1 trading plan, were primarily to cover tax obligations arising from the vesting of Restricted Stock Units (RSUs). Following these transactions, the CEO still beneficially owns 2,831,330 shares of Class A common stock.
Trading the Move, Not the Narrative: (MAX) Edition
An AI analysis of Mediaalpha Inc. Class A (NYSE: MAX) indicates a neutral sentiment in the near and mid-term, with a potential moderation of a long-term positive bias. The analysis highlights an exceptional 60.7:1 risk-reward setup targeting a 15.2% gain versus 0.3% risk, and outlines distinct trading strategies for various risk profiles. These strategies include position trading, momentum breakout, and risk hedging, all incorporating sophisticated risk management.
MediaAlpha: General counsel Coyne sells $65,789 in shares By Investing.com
Jeffrey B. Coyne, General Counsel and Secretary of MediaAlpha, Inc. (NASDAQ:MAX), sold 5,000 shares of Class A Common Stock for $65,789 on December 12, 2025, to cover taxes from RSU vesting. Despite the sale, Coyne still directly owns 441,783 shares. MediaAlpha, with a market cap of $849 million and strong recent revenue growth, is expected to see sales growth and profitability this year according to analysts.
MediaAlpha: General counsel Coyne sells $65,789 in shares By Investing.com
Jeffrey B. Coyne, General Counsel and Secretary of MediaAlpha, Inc. (NASDAQ:MAX), sold 5,000 shares of Class A Common Stock for $65,789 on December 12, 2025. This sale was executed under a Rule 10b5-1 trading plan to cover tax obligations from vested RSUs, even as the stock trades below its InvestingPro estimated Fair Value, which rates the company's financial health as "GREAT." MediaAlpha recently surpassed Q3 2025 analyst expectations, leading Goldman Sachs to raise its price target to $13.50 with a 'Buy' rating.
MediaAlpha (MAX) CTO Yeh sells $201k in stock By Investing.com
MediaAlpha's Chief Technology Officer, Kuanling Amy Yeh, sold 15,000 shares of Class A Common Stock for approximately $201,342 in two transactions. These sales, conducted under a pre-arranged Rule 10b5-1 trading plan to cover taxes, occurred on December 10 and December 12, 2025. Despite not being profitable last year, InvestingPro analysis projects MediaAlpha will become profitable this year with impressive revenue growth of nearly 65%.
MediaAlpha: General counsel Coyne sells $65,789 in shares
Jeffrey B. Coyne, General Counsel of MediaAlpha, Inc. (NASDAQ:MAX), sold 5,000 shares for $65,789 on December 12, 2025, to cover taxes from RSU vesting. Despite the sale, MediaAlpha's stock shows strong momentum with a 21% return over the past year, and analysts anticipate sales growth and profitability this year. The company recently surpassed Q3 2025 earnings and revenue expectations, leading Goldman Sachs to raise its price target.
MediaAlpha (MAX) CTO Yeh sells $201k in stock
MediaAlpha (MAX) CTO Kuanling Amy Yeh sold 15,000 shares of Class A Common Stock for approximately $201,342 in two transactions on December 10 and 12, 2025. These sales were executed under a pre-arranged Rule 10b5-1 trading plan to cover taxes from RSU vesting, with Yeh retaining 399,662 shares. The company recently reported strong Q3 2025 financial results, leading Goldman Sachs to raise its price target.
MediaAlpha: General counsel Coyne sells $65,789 in shares
MediaAlpha's General Counsel and Secretary, Jeffrey B. Coyne, sold 5,000 shares of Class A Common Stock for a total of $65,789 on December 12, 2025. This transaction, executed under a Rule 10b5-1 trading plan to cover taxes from RSU vesting, leaves Coyne with 441,783 shares. Despite the company not being profitable currently, analysts anticipate sales growth and profitability this year, with recent Q3 2025 results surpassing expectations.
MediaAlpha director Nonko sells $482k in shares
Director Eugene Nonko of MediaAlpha, Inc. (NASDAQ:MAX) recently sold approximately $482,909 worth of Class A Common Stock between December 8 and December 10, 2025. These sales, executed under a Rule 10b5-1 trading plan to cover taxes, occurred as MAX trades near its 52-week high. Despite being currently unprofitable, analysts expect MediaAlpha to achieve profitability this year, and the company recently reported strong Q3 2025 financial results.
MediaAlpha director Nonko sells $482k in shares By Investing.com
MediaAlpha director Eugene Nonko recently sold approximately $482,909 worth of Class A Common Stock between December 8 and December 10, 2025. These sales were executed under a pre-arranged Rule 10b5-1 trading plan to cover taxes from RSU vesting, with the stock trading near its 52-week high despite being considered undervalued by InvestingPro. MediaAlpha, despite being currently unprofitable, shows strong financial health and revenue growth, with analysts expecting profitability this year.
MediaAlpha director Nonko sells $482k in shares
MediaAlpha director Eugene Nonko sold approximately $482,909 worth of Class A Common Stock between December 8 and December 10, 2025, through direct and indirect transactions. These sales, executed under a Rule 10b5-1 trading plan, occurred as the company's stock (NASDAQ:MAX) traded near its 52-week high. Despite the sales, Nonko retains significant holdings, and InvestingPro analysis suggests MediaAlpha is undervalued with strong financial health and growth prospects.
MediaAlpha director Nonko sells $482k in shares By Investing.com
MediaAlpha director Eugene Nonko recently sold approximately $482,909 worth of Class A Common Stock between December 8 and December 10, 2025, through both direct and indirect transactions. These sales occurred while the stock (NASDAQ:MAX) traded near its 52-week high, despite InvestingPro indicating the company is undervalued. The sales were conducted under a pre-arranged Rule 10b5-1 trading plan to cover taxes from vested RSUs.
MediaAlpha director Yi Steven sells $318k in stock
MediaAlpha director Yi Steven sold 24,000 shares of Class A Common Stock for a total of $318,836 between December 8 and December 10, 2025. These sales were executed under a pre-arranged Rule 10b5-1 trading plan, with the company's stock trading near its 52-week high. Despite not being profitable in the last twelve months, analysts anticipate MediaAlpha will achieve profitability this year.
(MAX) Volatility Zones as Tactical Triggers
This article provides a detailed analysis of Mediaalpha Inc. Class A (NYSE: MAX), indicating strong sentiment and tactical trading triggers. It highlights a significant risk-reward short setup and outlines three distinct AI-generated trading strategies for different risk profiles. The analysis includes multi-timeframe signals, support and resistance levels, and real-time insights for investors.
MediaAlpha director Yi Steven sells $318k in stock By Investing.com
MediaAlpha director Yi Steven sold 24,000 shares of Class A Common Stock worth $318,836 between December 8 and December 10, 2025. These sales occurred under a pre-arranged Rule 10b5-1 trading plan as the company's stock trades near its 52-week high, having shown a significant 19.95% price return in the past six months. Despite not being profitable over the last year, MediaAlpha is considered undervalued by InvestingPro analysis, with analysts anticipating profitability this year.
MediaAlpha (MAX) CEO Yi Steven sells $290k in stock
MediaAlpha (NASDAQ:MAX) CEO Yi Steven sold 24,000 shares of Class A Common Stock across three transactions, totaling approximately $290,740. These sales were executed pursuant to a Rule 10b5-1 trading plan to cover taxes from RSU vesting. The company's shares have shown strong momentum, with recent financial results surpassing analyst expectations, and Goldman Sachs raising its price target.
MediaAlpha (MAX) CEO Yi Steven sells $290k in stock By Investing.com
MediaAlpha's CEO, President, and Co-Founder, Yi Steven, sold 24,000 shares of Class A Common Stock for approximately $290,740 across three transactions in late November 2025. These sales were made under a Rule 10b5-1 trading plan to cover tax obligations from RSU vesting. Despite these insider sales, MediaAlpha (MAX) shows strong momentum, a Buy recommendation from analysts, and recently surpassed Q3 2025 earnings and revenue expectations.
MAX STOCKHOLDER NOTICE: The Law Firm of Kaskela Law LLC is Investigating MediaAlpha, Inc. (NYSE: MAX) and Encourages Long-Term MAX Stockholders to Contact the Firm
Kaskela Law LLC is investigating MediaAlpha, Inc. (NYSE: MAX) on behalf of its long-term investors following a significant decline in the company's stock value since February 2024. The firm encourages MediaAlpha shareholders to contact them to learn more about the investigation and their legal options, as it seeks to determine if securities laws were violated or fiduciary duties breached.
