First Look Renderings at Mattel’s New Waterpark Featuring Barbie, Hot Wheels, and More
Mattel is set to open its first Mattel Wonder Indoor Waterpark in Bellevue, Nebraska, at the end of 2027. This nearly 100,000-square-foot year-round attraction will feature popular brands like Barbie and Hot Wheels. Mattel plans to open five such waterparks across North America, including locations in Orlando, Bradley, Illinois, and Roanoke Rapids, North Carolina.
Mattel's new CEO gets a $10.6 million bonus just for signing on
Mattel's new CEO, Roger Lynch, is set to receive a significant $10.6 million cash bonus along with a substantial compensation package, despite the company's toy business losing momentum. This move by the board signals a bold new direction for Mattel, aiming to revitalize the company through a leadership change and potentially expanding into digital content. The large upfront investment in Lynch suggests Mattel's intent to remain independent and address its challenges rather than pursue a sale or merger.
Corient Private Wealth LP Sells 512,005 Shares of Mattel, Inc. $MAT
Corient Private Wealth LP significantly reduced its stake in Mattel, Inc. (NASDAQ:MAT) during the second quarter, selling 95.2% of its holdings, which amounted to 512,005 shares. This sale left the firm with 26,079 shares valued at $362,000. Mattel recently reported mixed quarterly results, with revenue exceeding estimates but earnings per share missing forecasts, while institutional investors continue to own a substantial portion of the company's stock.
Authentic Brands Group eyes $6 billion Mattel takeover
Authentic Brands Group has approached Mattel with a potential acquisition offer of over $6 billion, valuing the toymaker at more than $20 a share. This comes as Mattel recently appointed a new CEO, Roger Lynch, and has faced pressure from investors to pursue outside capital or a sale due to difficulties expanding beyond its core toy business. Authentic Brands Group, known for acquiring and licensing struggling brands, aims to add Mattel to its portfolio, which includes Reebok and Sports Illustrated.
Mattel attracts takeover interest from Authentic Brands Group, source says
Authentic Brands Group has reportedly approached Mattel for a takeover bid that could value the Barbie maker at approximately $6 billion or more. Mattel's shares surged by 18% following the news, which came after the company announced its CEO, Ynon Kreiz, would depart to co-lead Paramount Skydance and Warner Bros.' combined business. The potential acquisition, however, faces uncertainty due to the incoming CEO, Roger Lynch, and Mattel's struggles with weak consumer spending and tariff costs, despite the success of the "Barbie" movie.
MAT Stock Jumps 23% — Authentic Brands Reportedly Eyes $6B-Plus Takeover Of Mattel
Mattel (MAT) shares surged over 23% after Authentic Brands Group reportedly discussed a private offer valuing the toy maker at more than $6 billion. The potential takeover comes as Mattel faces a sliding stock and an upcoming CEO transition, with Authentic Brands known for acquiring and reviving distressed brands. However, there's no guarantee Mattel will accept the offer or that a deal will materialize.
Mattel soars 19% on report of takeover interest (MAT:NASDAQ)
Mattel's shares surged nearly 19% after a report indicated that the toymaker has received takeover interest from Authentic Brands. The stock closed at $15.04 following the news, despite a 37% decline year-to-date. Authentic Brands is reportedly discussing a potential bid valuing Mattel over $20 per share, which could significantly impact Mattel's stock valuation if a formal offer materializes.
QUICK SPARK: Barbie Maker Mattel Eyes Best Day Since 1996 on Takeover Talks
Mattel Inc. (NASDAQ: MAT) shares surged about 25% on Thursday afternoon, putting the toy maker on track for its best one-day gain since 1996. This comes after reports that Authentic Brands Group is discussing a takeover offer that could value Mattel at around $6 billion, or over $20 per share, a significant premium to its prior market value.
Roger Lynch Is Leaving Condé Nast for Mattel. His Exit Memo Shows the Right Way to Leave
Roger Lynch is departing as CEO of Condé Nast to become the new CEO of Mattel, a move facilitated by his prior board membership at the toy company. His farewell memo to Condé Nast staff is highlighted as a model for gracefully leaving a company, emphasizing team credit, quantifiable achievements, and a clear transition plan. Lynch's appointment at Mattel, following an eight-year tenure by outgoing CEO Ynon Kreiz, leverages his existing knowledge of the company's strategic direction.
Mattel Inc. (MAT) Spikes 36% on $6B Takeover Buzz — What’s Next For Shareholders?
Mattel Inc. (MAT) shares surged by as much as 36% after reports emerged that Authentic Brands Group is considering a $6 billion takeover. Despite the initial spike, the stock pared gains, ending up 18.8% at $15.04. The potential acquisition, rumored at $20 per share, represents a significant premium over its prior closing price. This news coincided with a leadership change at Mattel, with Roger Lynch stepping in as the new chairman and incoming CEO.
CEO shuffle: Changes ahead for Mattel, Condé Nast, and the newly merged Paramount-Warner Bros.
Mattel Inc. is welcoming Roger Lynch as its new CEO, who previously led Condé Nast and served on Mattel's board since 2018. Lynch succeeds Ynon Kreiz, who is moving to Paramount Skydance as co-CEO following its merger with Warner Bros. Discovery, highlighting a trend of leadership changes with a focus on streaming expertise in the toy, media, and entertainment industries.
Mattel CEO Ynon Kreiz to resign before the holiday season
Mattel CEO Ynon Kreiz is stepping down to become co-CEO of the newly merged Paramount-Warner Bros. Discovery company, a $110 billion media giant. Kreiz, who led Mattel since 2018 and is credited with the "Barbie" movie's success, will be replaced by interim CEO Roger Lynch. This move comes as Mattel's stock has fallen 35% year-to-date amidst economic pressures and investor agitation for change.
Mattel taps new CEO as El Segundo toy maker faces headwinds
Mattel has appointed Roger Lynch, a current board member and departing Condé Nast CEO, to replace Ynon Kreiz as its new chief executive. The change comes as Mattel faces financial struggles and challenges in replicating the success of the "Barbie" movie with other toy-to-film adaptations, such as the disappointing box office performance of "Masters of the Universe." Kreiz is moving to a co-CEO role at the combined Paramount-Warner Bros. Discovery, while Lynch will aim to guide Mattel into a new phase of profitable growth.
Mattel Hires Condé Nast’s Roger Lynch as CEO, Ynon Kreiz to Exit for New Job
Mattel announced that Condé Nast CEO Roger Lynch will take over as its new CEO, effective on or before November 2. Lynch succeeds Ynon Kreiz, who will step down on October 2 to take a senior leadership position at another public company. Kreiz is credited with transforming Mattel into an IP-driven entertainment company, significantly boosting its market share and leading the successful "Barbie" movie.
Paramount poaches Mattel CEO to be co-CEO of new company merged with Warner Bros. Discovery
Ynon Kreiz, the long-standing CEO of Mattel, is stepping down to become co-CEO of the newly merged Paramount-Warner Bros. Discovery company, which is valued at $110 billion. The merger aims to create a next-generation global media company, focusing on content, technological capability, operational efficiency, and building trust. Roger Lynch will succeed Kreiz as interim CEO at Mattel, whose stock fell following the announcement.
Mattel Shares Decline after CEO Departure News
Mattel (NASDAQ: MAT) shares dropped nearly 4% following the announcement that CEO Ynon Kreiz will step down on October 2nd. Roger Lynch, a Mattel board member and current Condé Nast CEO, will take over as chairman and CEO. The stock is approaching critical lows, despite a "Strong" growth rating from Benzinga Edge, indicating weakness in momentum and quality.
Condé Nast CEO Roger Lynch Jumps To Top Job At Mattel, Succeeding Ynon Kreiz
Condé Nast CEO Roger Lynch has stepped down to become the new CEO of Mattel, replacing Ynon Kreiz. Kreiz is moving to a senior leadership position at another public company after leading Mattel through the success of the Barbie movie. Lynch, who was previously CEO of Pandora and Sling TV, will take over officially on November 2, with his appointment as chairman effective October 2.
Mattel’s CEO departing after a rough year at toy giant as Barbie sales deteriorate: ‘Change is overdue’
Mattel CEO Ynon Kreiz is departing the toy company after a challenging year marked by deteriorating Barbie sales and stagnant growth, with Wall Street analysts deeming the leadership change "overdue." Conde Nast’s Roger Lynch will succeed Kreiz, who is reportedly taking a senior leadership role at Paramount Skydance. Analysts note that Kreiz's strategy to make Mattel an IP-driven toy company largely "fell flat," and the Barbie movie did not significantly boost sales over the long term.
Condé Nast CEO Leaves to Run Mattel in Major Shake-Up
Roger Lynch, CEO of Condé Nast and a Mattel board member since 2018, has been appointed the new CEO and chairman of Mattel, succeeding Ynon Kreiz. Kreiz is leaving for a role at another public company after eight years of transforming Mattel into an IP-driven entertainment company with hits like "Barbie." Mike Perlis will become interim CEO of Condé Nast.
Mattel Adds ‘Bluey’ IP to Toy Slate
Mattel Inc. is collaborating with BBC Studios to bring the animated children's series "Bluey" to five of its product lines, including Barbie and Hot Wheels. This move aims to tap into the popularity of the award-winning show. The company is also focusing on the adult collector market and navigating a turbulent year with increased net sales but decreased gross margins.
While Mattel sells more toys, its profits plummeted in 2026: what happened to the toy giant?
Mattel experienced a financial paradox in the second quarter of 2026, with sales increasing by 10% to $1.125 billion, but operating income plummeting by 86% and the company ending with a net loss of $18.2 million. The decline in profitability is attributed to higher costs from tariffs, inflation, increased royalties, and significant spikes in advertising and administrative expenses, despite strong performance in categories like Hot Wheels. Despite these challenges, Mattel maintains its full-year 2026 forecast for sales growth and adjusted operating income.
Mattel Unveils New EMEA Consumer Products Leadership Structure
Mattel has announced a new category-led leadership structure for its Consumer Products business across EMEA to deepen expertise and strengthen partnerships. This new model organizes the business into five key pillars: Softlines, Hardlines, Food/HBA/QSR, PEM, and Retail Franchise Activation, with new leaders appointed to each area. The initiative aims to enhance collaboration, identify growth opportunities, and ensure local market relevance for Mattel's brands.
Mattel announces EMEA Consumer Products leadership team with new category-led structure
Mattel, Inc. has announced a new category-led leadership structure for its Consumer Products business across EMEA, aimed at deepening expertise and strengthening partnerships. This restructuring, following Jessica Kelly's appointment as Senior Director of Consumer Products, EMEA, organizes the business into five key pillars: Softlines, Hardlines, Food/HBA/QSR, PEM, and Retail Franchise Activation, with new leaders appointed for each. The new team is expected to foster closer collaboration with licensees and retailers, and better respond to local market dynamics and growth opportunities.
Bank of America Corp DE Invests $33.50 Million in Mattel, Inc. $MAT
Bank of America Corp DE recently acquired a new position in Mattel, Inc. (NASDAQ:MAT) worth $33.50 million, purchasing over 2.41 million shares. This investment makes Bank of America one of several institutional investors to acquire or modify holdings in Mattel, with institutional investors now owning 97.15% of the company. Despite strong revenue growth, Mattel missed EPS estimates in its last earnings report, maintaining its fiscal 2026 EPS guidance, while analyst ratings remain mixed with a consensus "Hold" rating.
All F1 team cars coming to Hot Wheels video game
Formula 1 and Hot Wheels are collaborating to bring all 22 official F1 team cars to the "HOT WHEELS Infinite Rush" video game in a new F1 Car Collection Pack, launching in March 2027. This marks the first time all official F1 cars will be playable in a Hot Wheels game, allowing players to race the full 2026 grid. The cars, recreated from their die-cast counterparts, will join the game's fastest category, expanding the existing roster of over 150 vehicles.
Amundi Decreases Stake in Mattel, Inc. $MAT
Amundi significantly reduced its stake in Mattel, Inc. by 88.3% in the second quarter, selling over 107,000 shares. This comes amidst mixed analyst sentiment, with the stock holding a "Hold" rating despite Mattel reporting revenue growth but missing earnings estimates in its latest quarter. Institutional investors maintain a substantial ownership of 97.15%, while corporate insiders hold 1.9% of the company.
A doll brand marks 40 years with its first Wisconsin character, Daisy
American Girl, a Mattel brand, has introduced Daisy Davenport as the 2027 Girl of the Year. Celebrating its 40th anniversary, the brand's first character from Wisconsin is Daisy, who will be featured in a new doll, book, and camp-themed collection. Her story focuses on embracing unexpected challenges, building friendships, and finding courage at Camp Gowonagin.
Mattel reveals Lenny Kravitz Barbie Signature Kenbassadors doll
Mattel has announced the Lenny Kravitz Barbie Signature Kenbassadors Collectible Doll, celebrating his "Blue Electric Light Tour" and his legacy as a multi-talented artist. This doll is the second in the Kenbassadors Collection, which recognizes men who have significantly impacted culture, following the LeBron James doll. The Kravitz doll is inspired by his iconic stage attire and will be available online for $70.
Mattel Announces All-New Thomas & Friends Animated Series With "Really Helpful Engines" Special
Mattel has announced an all-new animated series, "Thomas & Friends: Railway Stories," launching with the special "Really Helpful Engines." This relaunch celebrates the franchise's 80-year legacy with refreshed character designs, new storytelling, and an innovative Easy Connect toy system. The special is available on YouTube and will debut on Netflix on September 30, with the full series expected in early 2027.
Mattel inks licensing deal with BBC Studios covering the Bluey kids series (MAT:NASDAQ)
Mattel (MAT) has secured a multi-year global licensing partnership with BBC Studios for the popular children's series Bluey. This deal will integrate Bluey into five of Mattel's existing franchises, allowing fans worldwide to engage with the series through new products. The specific Mattel brands involved were partially mentioned as Barbie and Hot (presumably Hot Wheels).
Tidal Investments LLC Has $2.23 Million Position in Mattel, Inc. $MAT
Tidal Investments LLC significantly increased its stake in Mattel, Inc. by 184.6% in the second quarter, now holding 160,814 shares valued at $2.23 million. This comes as Mattel shows mixed financial results, with revenue up but EPS missing estimates, and the stock trading near its one-year low. Despite cautious investor sentiment and an executive stock sale, potential growth drivers include a new Bluey licensing partnership and signs of improving toy demand.
Mattel Inc (MAT) Shares Fall 4.4% -- What GF Score of 70 Tells Investors
Mattel Inc (MAT) shares recently fell by 4.4% to $13.42, yet the stock is considered significantly undervalued with a GF Value™ of $22.62, representing a 40.7% margin of safety. Despite challenges in growth and momentum, the company holds a GF Score™ of 70/100, indicating above-average performance, particularly in profitability. Insider buying over the past year further suggests confidence in Mattel's future prospects.
Mattel Partners With Bluey as It Shifts From Toy Maker to Building Fandom
Mattel has announced a multi-year global licensing partnership with BBC Studios to integrate the popular animated series "Bluey" across five of its major brands: Fisher-Price, Barbie, Polly Pocket, Hot Wheels, and UNO. This collaboration signifies Mattel's strategic shift from being solely a toy manufacturer to becoming an entertainment company focused on building lifelong fan relationships through intellectual property. The company aims to leverage emotional connections and create a franchise ecosystem that spans toys, entertainment, and live experiences.
Mattel partners with BBC Studios to launch Bluey products
Mattel Inc. has announced a multi-year global licensing partnership with BBC Studios to introduce Bluey characters into five of its toy franchises: Barbie, Hot Wheels, Fisher-Price, Polly Pocket, and UNO. The first Bluey-themed products are expected to arrive this fall, bringing the popular animated series' characters to various toy lines. This collaboration aims to create new play experiences for families, leveraging Bluey's global popularity and Mattel's extensive brand portfolio.
Mattel at Goldman Sachs conference: bets on brands, growth By Investing.com
Mattel outlined its strategy at the Goldman Sachs Global Consumer and Retail Conference, emphasizing a shift towards brand building and increased investment in key growth areas like Hot Wheels and Mattel Brick Shop. The company maintained its full-year guidance despite cost pressures, expecting 2026 to be an investment year that will drive accelerated growth in 2027. Mattel is also expanding into new categories like trading cards and digital games, leveraging its strong brands and focus on fandom.
Engineers Gate Manager LP Has $2.33 Million Holdings in Mattel, Inc. $MAT
Engineers Gate Manager LP significantly reduced its stake in Mattel, Inc. by 43.2% in Q2, selling 127,967 shares but still retaining 167,951 shares valued at $2.33 million. Despite this reduction, institutional ownership of Mattel remains high at 97.15%. Analysts currently give Mattel an overall "Hold" rating with an average price target of $17.80, following mixed Q2 results where revenue increased but EPS missed estimates.
Public Employees Retirement System of Ohio Makes New $1.14 Million Investment in Mattel, Inc. $MAT
The Public Employees Retirement System of Ohio has made a new investment of $1.14 million in Mattel, Inc. by purchasing 82,239 shares. Despite this new institutional investment, analyst sentiment for Mattel is mixed, with some downgrades to "Sell" ratings and the stock opening near its 52-week low. The company recently reported a 10.5% increase in revenue but missed earnings estimates for the quarter.
Jupiter Topco LLC Invests $1.66 Million in Mattel, Inc. $MAT
Jupiter Topco LLC has purchased a new stake of 119,574 shares in Mattel, Inc. (NASDAQ:MAT) valued at approximately $1.66 million. This investment comes as other institutional investors have also adjusted their holdings in the toy company, which reported mixed quarterly results with revenue exceeding estimates but earnings missing. Analysts currently hold a "Hold" rating on Mattel with an average price target of $17.80, while the stock recently traded around $14.53.
Legal & General Group Plc Acquires Shares of 373,028 Mattel, Inc. $MAT
Legal & General Group Plc has acquired 373,028 shares of Mattel, Inc. (NASDAQ:MAT) valued at approximately $5.18 million, joining several other institutional investors increasing their stakes. Despite a 10.5% year-over-year revenue increase to $1.13 billion, Mattel's recent earnings of $0.01 per share missed analyst estimates, and the stock opened down 2.3% at $14.30. Analysts currently maintain a consensus "Hold" rating with an average price target of $17.80, while an executive recently sold 39,083 shares.
Executive Turntable: Samantha Juneman Named Head of Music at Mattel
Samantha Juneman has been appointed as Mattel's new head of music, starting her role on August 31. This executive update also includes the launch of Warner Records Germany with Lea Londa as director, and Xelon opening a new London office with new hires. Additionally, Ben Mench-Thurlow has joined Paladin Artists as an agent in Nashville, bringing several clients with him.
Mattel EVP sells $586,909 in company stock
Roberto Jacobo Isaias Zanatta, EVP and Chief Supply Chain Officer at Mattel Inc., sold 39,083 shares of company stock for a total of $586,909 on August 31, 2026. This transaction occurred while Mattel's stock was down 26% year-to-date, though InvestingPro analysis suggests the company is undervalued and analysts have revised earnings upwards. The sale follows a mixed Q2 earnings report where revenue beat expectations but adjusted EPS fell short due to increased costs.
The Manufacturers Life Insurance Company Makes New Investment in Mattel, Inc. $MAT
The Manufacturers Life Insurance Company has made a new investment in Mattel, Inc., acquiring 293,839 shares valued at approximately $4.08 million, which gives them a 0.10% stake in the company. Institutional investors now own 97.15% of Mattel, and while analysts have a "Hold" consensus rating with a $17.80 average price target, the company's recent quarterly revenue beat expectations, though earnings per share missed estimates. Mattel's stock opened at $14.59, close to its 50-day average.
Mattel (MAT) officer to sell 39,083 vested shares
An officer of Mattel, Isaias Zanatta Roberto Jacobo, plans to sell 39,083 shares of the company's common stock, valued at approximately $586,912.49, through Fidelity Brokerage Services LLC on or after August 31, 2026. These shares are related to restricted stock vesting events scheduled for 2025 and 2026 as part of his compensation. Mattel has 285,700,000 common shares outstanding.
Zanatta Roberto Jacobo Isaias Sells 39,083 Shares of Mattel (NASDAQ:MAT) Stock
Mattel EVP Zanatta Roberto Jacobo Isaias sold 39,083 shares of Mattel stock for over $587,000, reducing his direct holdings by 21.3%. This sale occurred as Mattel's shares traded near their moving averages, and the company reported increased revenue but missed EPS estimates. Analyst sentiment on MAT is mixed, with a consensus "Hold" rating, while institutional investors hold a significant majority of the shares.
Bank of New York Mellon Corp Acquires Shares of 1,685,407 Mattel, Inc. $MAT
Bank of New York Mellon Corp has acquired a new stake of 1,685,407 shares in Mattel, Inc., valued at approximately $23.4 million, representing 0.58% of the company. Institutional investors collectively own 97.15% of Mattel, while analyst sentiment is mixed with a "Hold" rating and an average price target of $17.80. The company's latest quarterly revenue exceeded expectations, though adjusted earnings per share missed estimates.
Mattel, Inc. $MAT Shares Acquired by Alyeska Investment Group L.P.
Alyeska Investment Group L.P. significantly increased its stake in Mattel, Inc. (NASDAQ:MAT) by 30.4% in Q2 2026, acquiring an additional 1.4 million shares. This brings their total holdings to 6.0 million shares, representing about 2.1% of the company, valued at $83.4 million. Other major institutional investors like BlackRock and Sei Investments also added to their positions, with institutional ownership of Mattel standing at 97.15%.
(MAT) and the Role of Price-Sensitive Allocations
This article provides an AI-driven analysis of Mattel Inc. (NYSE: MAT), highlighting divergent sentiment across various time horizons and an exceptional short setup. It details three distinct trading strategies—Position Trading, Momentum Breakout, and Risk Hedging—along with multi-timeframe signal analysis, including support and resistance levels. The analysis suggests potential choppy conditions for MAT.
Mattel Names Maluma, Supercar Blondie and Robert Lewandowski as Its First-ever Hot Wheels Class of Legends™ in New Challenge Accepted Campaign
Mattel's Hot Wheels brand has launched a new global campaign called "Challenge Accepted," naming global music superstar Maluma, automotive content creator Supercar Blondie, and soccer champion Robert Lewandowski as its first-ever Hot Wheels Class of Legends™. The campaign celebrates the challenger spirit, with each legend co-designing a die-cast car for the 2026 Global Legends Collection. Hot Wheels is also donating $100,000 to Maluma's foundation, El Arte de los Sueños, to inspire youth.
BlackRock Inc. Makes New $363.27 Million Investment in Mattel, Inc. $MAT
BlackRock Inc. has acquired a new stake in Mattel, Inc. (NASDAQ:MAT) worth approximately $363.27 million, representing about 9.01% of the company's stock. This investment makes BlackRock a significant institutional holder, as institutional investors collectively own 97.15% of Mattel. Despite Mattel beating revenue estimates in its latest quarter, earnings per share missed expectations, and analyst sentiment is currently mixed with an average "Hold" rating.
Mattel Q2 Sales Beat Estimates as Margin Pressure Squeezes Earnings
Mattel's Q2 2026 sales surpassed estimates, rising 10% year-over-year to $1.13 billion, driven by strong performance in North America, Vehicles, and Action Figures. However, adjusted earnings fell sharply due to margin pressure and increased operating expenses, missing analyst expectations. Despite the earnings shortfall, Mattel reaffirmed its full-year guidance, emphasizing the need for significant second-half margin recovery to meet targets.