Insider sale notice: Macy's (NYSE: M) Form 144 lists 98,597 shares
Macy's, Inc. filed a Form 144 on April 3, 2026, disclosing proposed sales of 98,597 shares of Common Stock related to restricted stock vesting. The filing also shows several open-market dispositions by Antony Spring in March–April 2026, totaling 86,431 shares with proceeds exceeding $1.5 million. These transactions are connected to compensation arrangements and are handled through Charles Schwab & Co. and the NYSE.
Macy's files Form 144; affiliate to sell 13,146 shares (NYSE: M)
An affiliate of Macy's, Inc. has filed a Form 144, indicating an intent to sell 13,146 shares of common stock stemming from restricted stock vesting on April 3, 2026. The filing names Charles Schwab & Co. as the broker and also notes that 2,736 shares were sold in the prior three months for over $48,000. This regulatory notice serves as a disclosure step for potential future sales rather than a completed transaction.
Macy's (NYSE: M) Rule 144 notice: 13,146 shares to be sold on 04/03/2026
Macy's, Inc. filed a Rule 144 notice indicating a planned sale of 13,146 shares of common stock on April 3, 2026, linked to restricted stock vesting. The filing also disclosed prior sales by Olivier Bron of 4,712 shares on March 27, 2026, and 3,051 shares on March 30, 2026, generating proceeds of $84,407.03 and $54,132.09, respectively. These transactions are routine for vesting stock and do not indicate a change in corporate operations.
Macy's, Inc. to Expand Arizona Fulfillment Center
Macy's, Inc. announced a $35 million expansion of its online order fulfillment center in Goodyear, Arizona, to support continued sales growth and its omnichannel strategy. The expansion will add 360,000 square feet, bringing the facility to 960,000 square feet, and is expected to increase full-time equivalent employment to over 625. This project aims to enhance Macy's capacity to serve customer demand and accelerate sales growth across both stores and online platforms.
Macy’s Takes Heat Over Fireworks Display and Labor Contract Talks
Macy's is facing significant backlash for planning its annual July 4th fireworks display despite the ongoing coronavirus crisis and city-wide shelter-in-place orders, prompting public health concerns and criticism from Twitter users. Concurrently, the Retail, Wholesale and Department Store Union is clashing with Macy's over contract negotiations, requesting extensions for collective bargaining agreements due to the unstable economic and public health environment. The retailer, which has furloughed nearly 130,000 workers, is also seeking up to $5 billion in liquidity amid financial struggles, including having drawn down its entire $1.5 billion credit line.
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Trouble for Department Stores as Macy’s Says Consumers Don’t Want Price Increases
Macy's Inc. reported a second-quarter earnings miss, with CEO Jeff Gennette stating that consumers are unwilling to accept price increases, particularly in light of impending tariffs. The company tested price increases for furniture and housewares but found little appetite from customers and is looking to avoid raising prices on products affected by Tranche 4 tariffs. Macy's is exploring solutions with manufacturing partners and leveraging its scale, while also partnering with ThredUp for resale and launching a rental service called My List for Bloomingdale's to attract new customers and inform a similar service for Macy's.
Macy's (M) SVP Paul Griscom vests RSUs and sells shares for taxes
Macy's SVP and Controller Paul Griscom reported routine equity compensation activity, exercising 1,715 restricted stock units and selling 490 common shares. The sale was specifically made to cover tax withholding obligations associated with the RSU vesting, not as a discretionary transaction. After these transactions, Griscom directly holds 33,566 common shares and 1,716 restricted stock units.
Macy's (M) HR chief nets shares as RSUs vest and taxes paid
Macy's EVP and Chief HR Officer, Danielle L. Kirgan, reported routine equity compensation activity. On March 31, 2026, 12,864 restricted stock units vested, converting to common shares. Subsequently, on April 1, 2026, she sold 6,573 shares at a weighted average price of $18.0766 to cover tax withholding obligations, a non-discretionary transaction. Following these events, Kirgan directly holds 98,299 common shares and 12,865 restricted stock units.
Here’s What Analysts Are Saying About Macy’s, Inc. (M) Post Earnings?
Following Macy's, Inc.'s strong fiscal Q4 2025 results, analysts have updated their ratings. Telsey Advisory reaffirmed a Market Perform rating and cut the price target to $20 from $25, citing momentum for 2026. JPMorgan maintained a Neutral rating, lowering its price target to $21 from $24, while noting winter storm impacts on quarterly results but anticipating low single-digit same-store sales growth for Q2-Q4 2026.
Macy's (NYSE: M) director receives 1,366 phantom stock units as board award
Macy's (NYSE: M) director Richard L. Markee has been granted 1,366 Phantom Stock Units, functioning as deferred compensation. These units, valued at $20.1234 each, will convert into common stock upon his departure from the Board of Directors. The filing clarifies that phantom stock units affect future cash obligations and executive incentives but do not cause immediate share dilution.
[Form 4] Macy's, Inc. Insider Trading Activity
Macy's, Inc. Director Richard Clark received 1,366 Phantom Stock Units as part of a compensation-related grant, valued at an average of $20.1234 per unit. These units convert 1-for-1 into common stock and will be settled upon his departure from the Board of Directors. This transaction is an equity grant, not an open-market purchase, aiming to align his interests with shareholders.
[ARS] Macy's, Inc. SEC Filing
This article announces an ARS SEC filing by Macy's, Inc. (M) on March 31, 2026, accessible as a PDF document. It provides an overview of the filing's low impact and neutral sentiment, along with recent news, insider trading activities, and key stock data for Macy's, Inc.
Macy's, Inc. to Participate in J.P. Morgan 12th Annual Retail Round Up
Macy's, Inc. announced that its Chairman and CEO, Tony Spring, and COO and CFO, Tom Edwards, will participate in the J.P. Morgan 12th Annual Retail Round Up on April 8, 2026. The company, known for its Macy's, Bloomingdale's, and Bluemercury nameplates, will have its executives present at the event. This participation provides an opportunity for Macy's leadership to engage with the financial community regarding the company's strategies and outlook.
Macy’s, Inc. to Participate in J.P. Morgan 12th Annual Retail Round Up
Macy's, Inc. announced that its chairman and CEO, Tony Spring, and COO and CFO, Tom Edwards, will participate in the J.P. Morgan 12th Annual Retail Round Up on April 8, 2026. The company, known for Macy's, Bloomingdale's, and Bluemercury, continues to engage with the investment community. This announcement follows recent news of their return to annual comparable sales growth and an increase in their quarterly dividend.
Macy's, Inc. (NYSE: M) SVP vests RSUs, sells shares to cover taxes
Macy's Senior Vice President and Controller, Paul Griscom, reported the vesting of 1,501 restricted stock units (RSUs) into common shares on March 28, 2026. Subsequently, on March 30, 2026, he sold 433 shares at a weighted average price of $17.744 per share to fulfill tax withholding obligations, a non-discretionary transaction. After these transactions, Griscom directly owns 32,341 shares of Macy's common stock.
Macy’s (NYSE: M) EVP Tracy Preston reports RSU vesting and tax-related share sale
Macy's EVP Tracy Preston reported the vesting of 7,504 restricted stock units (RSUs) into common stock and a related sale of 2,736 shares to cover tax withholding obligations. This transaction, which is not considered discretionary, leaves Preston with 20,898 common shares and 15,008 RSUs. The report also details the original grant of 30,015 RSUs on March 28, 2024, set to vest in four equal annual installments.
Macy's (NYSE: M) CEO vests RSUs and sells shares for tax
Macy's Chairman and CEO Antony Spring exercised 53,152 restricted stock units and subsequently sold 27,451 common shares at a weighted average price of $17.7334 per share. This sale was explicitly noted as a non-discretionary transaction, intended to cover tax withholding obligations associated with the RSU vesting. Following these transactions, Spring retains a significant equity stake in Macy's, holding over 423,000 common shares and 106,000 restricted stock units.
Macy's (NYSE: M) Bloomingdale's CEO sells shares to cover RSU tax
Olivier Bron, CEO of Bloomingdale's at Macy's (NYSE: M), sold 3,051 shares at a weighted average price of $17.7424 to cover tax withholding obligations associated with the vesting of 7,504 restricted stock units. This transaction, which occurred on March 30, 2026, was not discretionary. Following these sales, Bron directly holds 15,672 shares of Macy's common stock.
Macy’s introduces AI-powered shopping assistant
Macy's has launched "Ask Macy's", an AI-powered conversational shopping assistant that helps customers discover brands and receive personalized product recommendations, including a virtual try-on feature. During beta testing, users of the AI tool spent 4.75 times more online than non-users. The assistant, powered by Google Gemini, was formally released on March 23rd after an internal dark launch and iterative feedback from employees.
Macy’s (M) EVP, COO & CFO granted 83,829 restricted stock units as equity pay
Macy's EVP, COO & CFO, Thomas Jr. Edwards, was granted 83,829 restricted stock units (RSUs) as part of his compensation package on March 26, 2026. These RSUs, each equivalent to one share of Macy's common stock, will vest in four equal installments starting one year from the grant date, aligning the executive's interests with the company's long-term performance. This transaction was reported via an SEC Form 4 filing and is considered an acquisition under compensation, not a stock purchase or sale.
Macy's, Inc. (M) HR chief reports RSU grant and tax-driven sale
Macy's EVP and Chief HR Officer, Danielle L. Kirgan, reported recent stock transactions including a grant of 48,674 restricted stock units and the settlement of 46,789 common shares from a prior performance award. To cover tax obligations, 2,114 shares were withheld by Macy's, and 15,415 shares were sold at a weighted average price of $17.9128. After these transactions, Kirgan directly holds 85,913 common shares.
[144] Macy's, Inc. SEC Filing
This SEC filing 144 for Macy's, Inc. details a proposed sale of 7,504 shares of common stock acquired through restricted stock vesting. The filing indicates a neutral impact and sentiment, outlining the securities to be sold by an individual via Charles Schwab & Co. with an approximate sale date of March 30, 2026, on the NYSE.
Private Advisory Group LLC Acquires Shares of 63,327 Macy's, Inc. $M
Private Advisory Group LLC has acquired 63,327 shares of Macy's, Inc. (NYSE:M) valued at approximately $1.396 million during the fourth quarter. This acquisition comes as Macy's recently beat quarterly estimates, increased its dividend, but still faces a "Reduce" consensus rating from analysts with a target price of $18.90. Despite significant institutional ownership (87.36%), analysts' opinions are mixed, while retail investors might be looking for alternative investment opportunities.
Last call for Macy’s-owned facility as bosses confirm warehouse to permanently shutter
Macy's is closing a fulfillment center in Owasso, Oklahoma, after nearly 12 years, as part of its "Bold New Chapter" modernization strategy. This initiative aims to streamline operations, optimize the supply chain, and revitalize the company by closing underperforming stores while investing in luxury brands and digital capabilities. Affected workers are being offered transfer opportunities, severance, and support from local organizations.
Wedge Capital Management L L P NC Acquires Shares of 1,393,307 Macy's, Inc. $M
Wedge Capital Management L L P NC initiated a new position in Macy's, Inc. (NYSE:M) during the fourth quarter, purchasing 1,393,307 shares valued at approximately $30.7 million, representing a 0.52% stake. This comes as Macy's reported strong Q4 earnings, beating analyst expectations for both EPS and revenue, and increased its quarterly dividend to $0.1915 per share.
[144] Macy's, Inc. SEC Filing
Macy's, Inc. has filed a Form 144 Notice of Proposed Sale of Securities with the SEC. The filing indicates the proposed sale of 10,011 shares of common stock with an aggregate market value of $185,103.39, acquired through performance restricted stock vesting. Charles Schwab & Co. is named as the broker for this transaction, which is scheduled for March 27, 2026.
Macy's (NYSE: M) Form 144: Director/entity proposes sale of 3,024 shares
Macy's (NYSE: M) has filed a Form 144 indicating a proposed sale of 3,024 shares of Common Stock related to performance restricted stock vesting. The filing, dated March 26, 2026, also shows a prior sale of 3,024 shares on March 25, 2026, for $56,604.88 by Antony Spring. This is considered a routine procedural disclosure for vested compensation shares.
Macy’s just launched an AI-powered shopping assistant. Customers who use it spend nearly 400% more
Macy's recently launched an AI-powered shopping assistant called "Ask Macy's," which is showing significant success, with customers using it spending nearly 400% more. Powered by Google's Gemini AI, the chatbot aims to revitalize Macy's sales after a decade of decline by attracting younger customers and enhancing the shopping experience. Popular features include "complete the look" and virtual try-on, and the AI continues to learn and improve its interactions with users.
Macy’s AI Chatbot Quadruples Customer Spending
Macy's recently launched an AI-powered shopping assistant named "Ask Macy's" that customers are using to suggest products for completing outfits and virtual try-ons. The retailer has observed that customers interacting with the chatbot, which is powered by Google's Gemini, spend 4.75 times more than those who do not. This initiative is part of Macy's broader strategy to use technology, including over 35 internal AI applications, to drive growth and enhance customer experience.
Macy’s Store Closures Update: Doomed Locations Will Shutter Over a Longer Timeline Than Previously Planned
Macy's has announced a change to its previously planned store closures, extending the timeline for 65 remaining locations until 2028. This decision follows better-than-expected financial results, including a return to positive comparable sales, which provides the retailer with flexibility to maximize value. CEO Tony Spring and CFO Tom Edwards confirmed the extended timeline, emphasizing the company's strong balance sheet.
Macy's (M) HR chief covers RSU taxes with 3,047-share stock sale
Macy's HR chief, Danielle L. Kirgan, sold 3,047 common shares at a weighted average price of $18.7173 per share on March 25, 2026. This sale was explicitly stated to cover tax withholding obligations related to the vesting of 8,539 restricted stock units, not a discretionary transaction. Following these transactions, Kirgan directly owns 56,653 Macy's common shares.
Three directors to leave Macy’s (M) board as size cut to ten
Macy's, Inc. announced that three directors—Richard Clark, Douglas W. Sesler, and Tracey Zhen—will not seek re-election at the annual shareholders meeting on May 15, 2026. This decision is not due to any disputes, and the company's Board of Directors has approved reducing its size from 13 to 10 members, effective after the meeting. Macy's states this change aligns with its strategic focus and maintains flexibility for future board adjustments.
Macy’s Says Users of New AI Chatbot Spend About 400% More Online
Macy's Inc. has introduced an AI-powered shopping assistant, "Ask Macy's," which is reportedly increasing online spending among its users. The company claims that customers utilizing this Google Gemini-powered chatbot spend approximately 4.75 times more than non-users. This initiative is part of Macy's broader multiyear strategy to combat declining sales.
Macy's sees strong results from tests of its Gemini-powered chatbot (M:NYSE)
Macy's has reported positive outcomes from the initial testing of its Google Gemini-powered chatbot, 'Ask Macy's'. Customers utilizing the chatbot have demonstrated significantly higher spending, approximately 4.75 times more, compared to those who do not use the service. This indicates a promising integration of AI technology in enhancing customer engagement and sales for the retail giant.
[144] Macy's, Inc. SEC Filing
This article announces an SEC Form 144 filing by Macy's, Inc. (M) on March 25, 2026. The filing indicates a proposed sale of 1,139 shares of common stock acquired through restricted stock vesting by an individual, with an aggregate market value of $21,139.84. Charles Schwab & Co. is named as the broker for the transaction.
Macy’s Beats Expectations Again, But Guidance Spooks Investors
Macy's shares, after a strong 2025 performance driven by its "Bold New Chapter" strategy, have pulled back in 2026 despite the company consistently beating earnings and revenue expectations. The decline is attributed to cautious full-year guidance from Macy's, reflecting concerns about macroeconomic factors and consumer discretionary spending. Analysts have lowered price targets, resulting in a "Reduce" consensus rating, indicating limited near-term upside until there's clearer market improvement.
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Macy's Inc stock faces analyst scrutiny after Q4 earnings beat and 2026 guidance amid retail headwin
Macy's Inc reported stronger-than-expected Q4 results with EPS of $1.67 and revenue of $7.92 billion, yet its shares are facing analyst scrutiny and trade near $17.87. The retailer navigated a challenging environment with solid operational discipline and issued 2026 earnings guidance, but analysts remain divided on its transformation efforts and the persistent retail pressures. Investors are weighing guidance, buyback programs, and real estate strategies against ongoing consumer spending pressures and macroeconomic uncertainties.
Macy's Inc stock faces analyst scrutiny amid FY2025 sales rebound and cautious 2026 outlook
Macy's Inc reported a return to comparable sales growth in FY2025, surpassing analyst expectations, which signals a retail recovery in the US. Despite this, analysts maintain a "hold" rating, seeing limited upside and potential downside from current stock levels due to concerns about sustained growth and competitive pressures. The company's strategic shifts, including store optimization and digital integration, are driving performance, making it a potential value play for German-speaking investors seeking US consumer exposure.
Macy's store closures update: Doomed locations will shutter over a longer timeline than previously planned
Macy's has announced that its previously planned closures of 150 stores will now extend through 2028, a longer timeline than initially expected. This change comes after the retailer achieved "better-than-expected" results and a return to positive comparable sales, allowing for more flexibility in its store closure strategy. CFO Tom Edwards stated that extending the timeline will help maximize the value of remaining assets.
Macy’s CEO Points to E-Shaped Economy, Signaling Consumer Shift
Macy's CEO is using the term "E-shaped economy" to describe a new consumer shift, moving beyond the "K-shaped economy" that characterized recent years. The K-shaped model highlighted a divergence in spending between wealthy and less affluent consumers. The new descriptor from Macy's leadership suggests a developing change in consumer behavior impacting large retailers.
Macy’s, Inc. and Macy’s Return to Annual Comparable Sales Growth; Fourth Quarter and Fiscal Year 2025 Results Exceed Guidance
Macy's, Inc. reported strong financial results for the fourth quarter and fiscal year 2025, with net sales and comparable sales exceeding guidance. The company achieved annual comparable sales growth and saw exceptional performance from Bloomingdale's. Macy's also provided its fiscal year 2026 guidance, taking a prudent approach due to macroeconomic factors and continuing to invest in strategic initiatives.
Macy's tops Q4 estimates, sets cautious guidance for tariff headwinds (M:NYSE)
Macy's (M) reported strong Q4 results, surpassing Wall Street expectations for profits and FY26 sales, which caused its shares to rise. Despite declines at Macy's nameplate stores, growth was driven by Bloomingdale’s, Bluemercury, and increased credit card and media revenue. However, the company set cautious guidance due to anticipated tariff impacts on margins, particularly in the first half of the year.
Macy’s Inc. earnings show growth amid transformation strategy
Macy's Inc. reported significant growth in its Q4 2025 earnings, with net income rising to $507 million, driven by its "Bold New Chapter" transformation strategy. Comparable sales increased by 1.8%, with Bloomingdale's being a standout performer. CEO Tony Spring highlighted the favorable customer response to merchandising and curated assortments, expressing confidence in the company's strategic direction for 2026 and beyond.
Macy’s (NYSE: M) 2025 earnings, cash flow and 2026 guidance
Macy's, Inc. reported strong fourth-quarter and full-year 2025 results, exceeding guidance with net sales of $7.6 billion and $21.8 billion, respectively, and positive comparable sales growth. The company generated significant operating and free cash flow ($1.4 billion and $797 million) and returned $448 million to shareholders. For fiscal 2026, Macy's provides cautious guidance, expecting net sales of $21.4–$21.65 billion and adjusted diluted EPS of $1.90–$2.10, factoring in tariff impacts and strategic investments.
Macy’s, Inc. Exceeds 2025 Guidance as Company Returns to Annual Comparable Sales Growth
Macy's, Inc. reported exceeding its 2025 guidance, achieving a return to positive comparable sales growth of 1.5 percent for the fiscal year. The company's fourth-quarter performance showed net sales decreased by 1.7 percent to $7.6 billion but comparable sales grew by 1.8 percent, with strong contributions from Bloomingdale's and Bluemercury. Macy's also reported solid profitability, improved balance sheet liquidity, and prudent guidance for 2026, acknowledging potential macroeconomic influences.
Macy's, Bloomingdale’s Deliver Record Holiday Sales As Tariffs Hurt Margins - Macy's (NYSE:M)
Macy's Inc. (NYSE: M) reported better-than-expected fourth-quarter financial results driven by record holiday sales at Bloomingdale’s, despite tariffs impacting gross margins. The company issued cautious guidance for fiscal 2026, anticipating continued tariff impacts in the first half of the year and detailing planned investments and store closure strategies. Macy's shares rose following the announcement of its earnings.
Macy’s Posts Surprise Growth in Its Same-Store Sales. Its Stock Is Surging.
Macy's shares surged over 4% after the department store chain reported quarterly profits exceeding analysts' estimates and unexpected growth in its same-store sales. The company posted adjusted earnings of $1.67 per share, with revenue of $7.92 billion and comparable sales rising 1.8%, despite analyst predictions of a decline. While Macy's gave a cautious outlook for fiscal year 2026 due to macroeconomic and geopolitical uncertainties, its strong fourth-quarter performance pleased investors.
Bloomingdale’s takes share from Saks Global, lifts Macy’s Inc. in Q4
Macy's Inc. reported Q4 results that surpassed expectations, primarily driven by strong performance at Bloomingdale's, which saw an 8.5% rise in net sales and a 10% surge in comparable sales. This growth was notably aided by difficulties faced by Saks Global, which recently entered bankruptcy. While Macy's namesake brand also showed some improvement in revamped stores, the overall company's gross margin contracted, and its guidance for 2026 reflects ongoing macroeconomic uncertainties.
